Luxury Writing Instruments and Stationery in Brazil
Despite the recovery seen by most luxury categories in 2020 and 2021 after the difficulties imposed by COVID-19, writing instruments could not see the same good results. As a very social category, the main segment of luxury pens is strongly connected to use during business occasions for signing contracts or taking notes in presential meetings. Not only has the pandemic impacted the consumption of luxury writing instruments and stationery, but the main players of the sector are investing to expan...
Euromonitor International's Luxury Writing Instruments and Stationery in Brazil report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2026 illustrate how the market is set to change
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Luxury Writing Instruments and Stationery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Luxury Writing Instruments and Stationery in Brazil
- Euromonitor International
- February 2022
- List Of Contents And Tables
- LUXURY WRITING INSTRUMENTS AND STATIONERY IN BRAZIL
- KEY DATA FINDINGS
- 2021 DEVELOPMENTS
- Traditional players diversify portfolios beyond writing instruments and timepieces
- Heritage brands pursue innovation with novelties in design and limited editions
- Despite less frequent reselling of luxury writing instruments, second-hand channels emerge
- PROSPECTS AND OPPORTUNITIES
- The reduced frequency of handwriting challenges the appeal of luxury writing instruments
- New technologies emerge as strategic alternatives for traditional luxury handwriting
- The resumption of more frequent social interactions will tend to drive the demand for luxury writing instruments
- CATEGORY DATA
- Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2016-2021
- Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2016-2021
- Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2016-2020
- Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2017-2020
- Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2016-2021
- Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2021-2026
- Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2021-2026
- LUXURY GOODS IN BRAZIL
- EXECUTIVE SUMMARY
- Luxury goods in 2021: The big picture
- 2021 key trends
- Competitive landscape
- Retailing developments
- What next for luxury goods?
- MARKET DATA
- Table 8 Sales of Luxury Goods by Category: Value 2016-2021
- Table 9 Sales of Luxury Goods by Category: % Value Growth 2016-2021
- Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021
- Table 11 NBO Company Shares of Luxury Goods: % Value 2016-2020
- Table 12 LBN Brand Shares of Luxury Goods: % Value 2017-2020
- Table 13 Distribution of Luxury Goods by Format and Category: % Value 2021
- Table 14 Forecast Sales of Luxury Goods by Category: Value 2021-2026
- Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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