Retail value sales of luxury goods in Mexico continue to rise in 2024. The most dynamic category within luxury goods in 2024 is predicted to be super premium beauty and personal care, due to greater interest in purchasing premium products that have gained relevance among consumers post-pandemic. Experiential luxury is also expected to record dynamic growth during the year, boosted by the increasing importance the target audience gives to having unique and exclusive experiences both in hotels and...
Euromonitor International's Luxury Goods in Mexico report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2028 illustrate how the market is set to change
Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Luxury Goods market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Luxury Goods in Mexico
Euromonitor International
October 2024
List Of Contents And Tables
LUXURY GOODS IN MEXICO
EXECUTIVE SUMMARY
Luxury goods in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
MARKET DATA
Table 1 Sales of Luxury Goods by Category: Value 2019-2024
Table 2 Sales of Luxury Goods by Category: % Value Growth 2019-2024
Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2019-2024
Table 4 NBO Company Shares of Luxury Goods: % Value 2019-2023
Table 5 LBN Brand Shares of Luxury Goods: % Value 2020-2023
Table 6 Distribution of Luxury Goods by Format and Category: % Value 2024
Table 7 Forecast Sales of Luxury Goods by Category: Value 2024-2029
Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
EXPERIENTIAL LUXURY IN MEXICO
KEY DATA FINDINGS
2024 DEVELOPMENTS
Inbound tourism boosts experiential luxury in Mexico
New options offered by leading international chains in fragmented landscape
Glamping - an alternative way to enjoy luxury experiences
PROSPECTS AND OPPORTUNITIES
Huge impact of tourists from North America on the growth of experiential luxury
Local restaurants with Michelin stars help to expand experiential luxury offer
Nayarit is Mexican destination offering significant expansion opportunities for experiential luxury
CATEGORY DATA
Table 9 Sales of Experiential Luxury by Category: Value 2019-2024
Table 10 Sales of Experiential Luxury by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Experiential Luxury: % Value 2019-2023
Table 12 LBN Brand Shares of Experiential Luxury: % Value 2020-2023
Table 13 Forecast Sales of Experiential Luxury by Category: Value 2024-2029
Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2024-2029
FINE WINES/CHAMPAGNE AND SPIRITS IN MEXICO
KEY DATA FINDINGS
2024 DEVELOPMENTS
Tequila remains the most important national beverage
Local brands of fine wines aim to gain position in the global market
Bottle customisation enters the luxury space
PROSPECTS AND OPPORTUNITIES
Greater social awareness gives importance to artisanal processes
Tane jewellery makes alliances with prestigious brands to create luxury gifts
New luxury spirits distributed by William Grant & Sons in the local market
CATEGORY DATA
Table 15 Sales of Fine Wines/Champagne and Spirits by Category: Value 2019-2024
Table 16 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2019-2023
Table 18 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2020-2023
Table 19 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2019-2024
Table 20 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2024-2029
Table 21 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2024-2029
PREMIUM AND LUXURY CARS IN MEXICO
KEY DATA FINDINGS
2024 DEVELOPMENTS
Growth of premium and luxury cars driven by traditional brands and boosted by hybrid models
Mercedes-Benz utilises online sales in Mexico
Porsche NOW: A pop-up space to experience the brand
PROSPECTS AND OPPORTUNITIES
A challenge for luxury brands to differentiate themselves from competitors with more premium options
New brands and models of luxury cars set to enter Mexico, with many of them likely to be electric options
Growth of armoured cars due to security concerns
CATEGORY DATA
Table 22 Sales of Premium and Luxury Cars: Value 2019-2024
Table 23 Sales of Premium and Luxury Cars: % Value Growth 2019-2024
Table 24 NBO Company Shares of Premium and Luxury Cars: % Value 2019-2023
Table 25 LBN Brand Shares of Premium and Luxury Cars: % Value 2020-2023
Table 26 Forecast Sales of Premium and Luxury Cars: Value 2024-2029
Table 27 Forecast Sales of Premium and Luxury Cars: % Value Growth 2024-2029
PERSONAL LUXURY IN MEXICO
KEY DATA FINDINGS
2024 DEVELOPMENTS
Designer apparel and footwear (ready-to-wear) drives sales of personal luxury
Luxury eyewear
Luxury jewellery
Luxury leather goods
Luxury wearables electronics
Luxury timepieces
Luxury writing instruments and stationery
Super premium beauty and personal care
PROSPECTS AND OPPORTUNITIES
Designer apparel and footwear (ready-to-wear) to remain most important category, but super premium beauty and personal care offers further growth potential
Boost to personal luxury to be driven by both local and international tourism
General merchandise stores to remain the most important for personal luxury
CATEGORY DATA
Table 28 Sales of Personal Luxury by Category: Value 2019-2024
Table 29 Sales of Personal Luxury by Category: % Value Growth 2019-2024
Table 30 NBO Company Shares of Personal Luxury: % Value 2019-2023
Table 31 LBN Brand Shares of Personal Luxury: % Value 2020-2023
Table 32 Distribution of Personal Luxury by Format: % Value 2019-2024
Table 33 Forecast Sales of Personal Luxury by Category: Value 2024-2029
Table 34 Forecast Sales of Personal Luxury by Category: % Value Growth 2024-2029