Limited-service restaurants continued to see a positive current value performance in 2023, mainly driven by unit price increases. Although some companies had already implemented price increases in 2022, it became inevitable that they would raise prices again in 2023, as production costs remained high. With consumers tightening their budget and becoming more selective, pricing strategy was key to retain consumers.
Euromonitor International's Limited-Service Restaurants in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Limited-Service Restaurants market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Limited-Service Restaurants in Japan
Euromonitor International
February 2024
List Of Contents And Tables
LIMITED-SERVICE RESTAURANTS IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Continued strong growth driven by price increases, but price strategy remains important
Convenience stores and burger limited-service restaurants seek further growth by targeting tourists
Onigiri boom, driven by Bongo
PROSPECTS AND OPPORTUNITIES
Digitalisation and new technology will be needed for sustainable growth
Premiumisation set to play an important role in attracting consumers and sustaining sales
CATEGORY DATA
Table 1 Limited-Service Restaurants by Category: Units/Outlets 2018-2023
Table 2 Sales in Limited-Service Restaurants by Category: Number of Transactions 2018-2023
Table 3 Sales in Limited-Service Restaurants by Category: Foodservice Value 2018-2023
Table 4 Limited-Service Restaurants by Category: % Units/Outlets Growth 2018-2023
Table 5 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 6 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2018-2023
Table 7 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2019-2023
Table 8 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2020-2023
Table 9 Forecast Limited-Service Restaurants by Category: Units/Outlets 2023-2028
Table 10 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2023-2028
Table 11 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2023-2028