Laundry Care in Kazakhstan

In 2024, Kazakhstan’s laundry care category recorded growth in both value and volume terms, reflecting a steady demand across the market. However, this overall expansion masked contrasting trends within specific product segments. While sales volumes of powder detergents declined, the consumption of liquid and tablet laundry detergents continued to rise, indicating a growing preference among consumers for more convenient and efficient formats, and aligning with broader global trends favouring liq...

Euromonitor International's Laundry Care in Kazakhstan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Laundry Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.