Kenya Booking

Booking in Kenya


Mobile and online bookings continue to dominate the travel booking landscape in Kenya. This trend is driven by the increasing availability of mobile apps and the convenience they offer to consumers. With more Kenyans owning smartphones and gaining access to the internet, mobile bookings have become the preferred method for planning travel, especially among the younger demographic??. The use of social media and digital marketing, particularly through influencers and content creators, is also grow...

Euromonitor International's Booking in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Booking Offline, Booking Online, Business Travel, Direct Suppliers, Leisure Travel, Travel Intermediaries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Booking market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Booking in Kenya
Euromonitor International
September 2024
List Of Contents And Tables
BOOKING IN KENYA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Mobile and online channel drives travel bookings as consumers seek convenience
Domestic travel thrives amid political and economic shifts
PROSPECTS AND OPPORTUNITIES
Personalised and flexible travel packages to drive growth in the travel industry
Increased focus on domestic travel packages set to drive category growth
CATEGORY DATA
Table 1 Booking Sales: Value 2019-2024
Table 2 Business Travel Sales: Value 2019-2024
Table 3 Leisure Travel Sales: Value 2019-2024
Table 4 Travel Intermediaries NBO Company Shares: % Value 2019-2024
Table 5 Forecast Booking Sales: Value 2024-2029
Table 6 Forecast Business Travel Sales: Value 2024-2029
Table 7 Forecast Leisure Travel Sales: Value 2024-2029
TRAVEL IN KENYA
EXECUTIVE SUMMARY
Travel in 2024
Airlines: Key trends
Hotels: Key trends
Booking: Key trends
Competitive Landscape
What next for travel?
MARKET DATA
Table 8 Surface Travel Modes Sales: Value 2019-2024
Table 9 Surface Travel Modes Online Sales: Value 2019-2024
Table 10 Forecast Surface Travel Modes Sales: Value 2024-2029
Table 11 Forecast Surface Travel Modes Online Sales: Value 2024-2029
Table 12 In-Destination Spending: Value 2019-2024
Table 13 Forecast In-Destination Spending: Value 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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