In 2024, on-trade and off-trade volume sales of juice in Vietnam are expected to experience growth due to consumers’ increased awareness of healthy lifestyles, and disease prevention following the COVID-19 pandemic. An increasing number of consumers are tending to decrease their sugar consumption, and opt for juice, which is considered a healthy alternative, both at home and in restaurants or offices. Numerous television shows and advertisements through online channels and media, conducted by bo...
Euromonitor International's Juice in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Juice market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Juice in Vietnam
Euromonitor International
November 2024
List Of Contents And Tables
JUICE IN VIETNAM
KEY DATA FINDINGS
2024 DEVELOPMENTS
Juice experiences positive growth rates as health is important
Innovative packaging stimulates consumer interest and demand
Juice becomes more competitive in 2024
PROSPECTS AND OPPORTUNITIES
Juice set to experience heathy growth over the forecast period
Sales via retail e-commerce, especially TikTok, set to gradually increase in the future
Juice players likely to target children
CATEGORY DATA
Table 1 Off-trade Sales of Juice by Category: Volume 2019-2024
Table 2 Off-trade Sales of Juice by Category: Value 2019-2024
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Juice: % Volume 2020-2024