As the trend of wellness rose in 2024, consumers were increasingly shifting to options they deemed to be better for their overall health. Many were looking at packaging to buy options that were strong in nutrients, rich in vitamins and high in antioxidants. Consequently, 100% juice was a strong category with 4% retail value growth, primarily due to the increasing preference for healthier soft drinks among consumers, as such products are perceived to be naturally rich in vitamins, minerals and ot...
Euromonitor International's Juice in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Juice market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Juice in Taiwan
Euromonitor International
November 2024
List Of Contents And Tables
JUICE IN TAIWAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Health trends and product development aids retail volume sales in 2024
Family Mart redesigns its brand visuals to offer eye-catching packaging
The competitive landscape for juice is primarily dominated by Taiwanese players
PROSPECTS AND OPPORTUNITIES
The juice landscape continues to grow as consumers reach for healthy attributes
Coconut water drives sales as temperatures continue to rise over the forecast period
Innovations focus on blending tea with fruit juice recipes
CATEGORY DATA
Table 1 Off-trade Sales of Juice by Category: Volume 2019-2024
Table 2 Off-trade Sales of Juice by Category: Value 2019-2024
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Juice: % Volume 2020-2024