While Saudi Arabia's hot climate continues to drive a strong demand for juice, 2024 has seen a varied performance across different segments, largely influenced by a growing national focus on health and wellness. As part of its Vision 2030 strategy, the Kingdom is prioritising healthier eating habits and active lifestyles, as high numbers of obese and overweight individuals place a strain on the public health system. In response, there has been a surge in public awareness campaigns on healthy eat...
Euromonitor International's Juice in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Juice market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Juice in Saudi Arabia
Euromonitor International
November 2024
List Of Contents And Tables
JUICE IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Growing health-consciousness leads to shift towards nectars
Fresh juice continues to challenge packaged juice consumption
Almarai maintains its leadership amid rising competition
PROSPECTS AND OPPORTUNITIES
Hot Weather, tourism and growing awareness of the importance of hydration will support future growth
Juice will remain focus of new product development, with anticipated growth of reduced-sugar variants
Fresh juice will continue to compete with packaged options
CATEGORY DATA
Table 1 Off-trade Sales of Juice by Category: Volume 2019-2024
Table 2 Off-trade Sales of Juice by Category: Value 2019-2024
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Juice: % Volume 2020-2024