Juice in Hungary continued to experience challenges towards the end of the review period, in light of the latest price hikes in a high inflationary climate in 2022-2023. The category faced further issues from the changes in NETA (Public Health Product Tax) laws, strong pressure on consumer purchasing power and the implementation of EPR (Extended Producer Responsibility) and DRS (Deposit Return Scheme). These impacted operations and demand drastically in 2023. The use of small packs, which were m...
Euromonitor International's Juice in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Juice market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Juice in Hungary
Euromonitor International
November 2024
List Of Contents And Tables
JUICE IN HUNGARY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Inflationary pressure and legislation and schemes impact prices and costs
Private label struggles amid narrower price differentials with branded rivals
Sió-Eckes leverages a well-known and popular portfolio to lead juice
PROSPECTS AND OPPORTUNITIES
Juice to see premiumisation in the forecast period
Enduring appeal of affordable, widely available and developing juice drinks
Packaging developments to cater to growing consumption occasions
CATEGORY DATA
Table 1 Off-trade Sales of Juice by Category: Volume 2019-2024
Table 2 Off-trade Sales of Juice by Category: Value 2019-2024
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Juice: % Volume 2020-2024