Retail volume sales in juice declined in 2024, with demand suffering from the impact of the soft drink tax that was implemented at the beginning of 2020. In particular, the dominant product area of reconstituted 100% juice is losing out due to its unhealthy image, with many consumers upgrading from reconstituted 100% to not from concentrated 100% juice. A glass of orange juice at the breakfast table to accompany a morning coffee is a staple in Finnish households, and health and wellness trends a...
Euromonitor International's Juice in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Juice market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Juice in Finland
Euromonitor International
November 2024
List Of Contents And Tables
JUICE IN FINLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Retail volume declines as juice suffers from an unhealthy image
Players focus on sugar free launches to attract health-conscious consumers
Demand for functional and fortified options that align with health demands
PROSPECTS AND OPPORTUNITIES
Local production and domestic ingredients remain key sales points over the forecast period
Private label lines focus on fortified innovations to gain ground
Players focus on sustainability and social responsibility to improve brand loyalty
CATEGORY DATA
Table 1 Off-trade Sales of Juice by Category: Volume 2019-2024
Table 2 Off-trade Sales of Juice by Category: Value 2019-2024
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Juice: % Volume 2020-2024