El Niño hit Brazil and with its hotter temperatures and rain, and greening was able to spread at a faster rate than in previous years, impairing the quality and quantity of oranges produced in Brazil. Although this seems like an isolated event, Brazil is the biggest producer of orange juice worldwide, and the northern hemisphere has faced consecutive years of drought, impairing its ability to compensate for the loss of production in Brazil. This creates several problems, the first and most obvio...
Euromonitor International's Juice in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Juice market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Juice in Brazil
Euromonitor International
November 2023
List Of Contents And Tables
JUICE IN BRAZIL
KEY DATA FINDINGS
2023 DEVELOPMENTS
Climate change and greening start to impair productivity and quality
Growth across categories pushed by consumption occasions and health and wellness
Juice drinks offer a good taste and high margins
PROSPECTS AND OPPORTUNITIES
Blended 100% juice to compensate for the loss of production and quality of oranges
The need to differentiate and find new consumption occasions
Coconut water: Beyond a stand-alone product towards an ingredient
CATEGORY DATA
Table 1 Off-trade Sales of Juice by Category: Volume 2018-2023
Table 2 Off-trade Sales of Juice by Category: Value 2018-2023
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2018-2023
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Off-trade Juice: % Volume 2019-2023