Jeans in South Africa

South Africans have been facing a tough economic situation with the rising cost of living and unemployment, and as a result are downtrading to more affordable brands of jeans. This has led to solid performances by economy and standard jeans when a purchase is necessary. Additionally, when it comes to trending styles, even consumers across higher-income brackets have been choosing more affordable brands, whereas for timeless styles of jeans, they are more likely to invest in a brand that is known...

Euromonitor International's Jeans in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.