Japan Health and Wellness

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,275	69 Pages	Euromonitor International	August, 2024	EP19078934

Best Price Guarantee
Price	from $2,275
Length	69 Pages
Publisher	Euromonitor International
Published Date	August, 2024
SKU	EP19078934

Health and Wellness in Japan

The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and wellbeing. The virus disproportionately affected those with underlying health conditions, such as obesity and diabetes, making people more conscious of the need to take care of their health and boost their overall immunity. As a result, people are increa...

Euromonitor International's Health and Wellness in Japan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Cooking Ingredients and Meals, HW Dairy Products and Alternatives, HW Hot Drinks, HW Snacks, HW Soft Drinks, HW Staple Foods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Health and Wellness in Japan
Euromonitor International
August 2024
List Of Contents And Tables
HEALTH AND WELLNESS IN JAPAN
EXECUTIVE SUMMARY
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW HOT DRINKS IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Consumers’ needs are becoming more diverse, which is reflected in health and wellness hot drinks
Organic accounts for the highest sales within health and wellness hot drinks, as consumers consider these less harmful than standard products
No allergens hot drinks boosted by consumers being more careful with their diet
PROSPECTS AND OPPORTUNITIES
No sugar hot drinks set to see growth as health concerns rise amongst consumers
No caffeine set to grow as more consumers look to improve their sleep quality
Good source of minerals hot drinks expected to rise as adults are targeted by players in other hot drinks
CATEGORY DATA: Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2023; Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2023; Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2023-2028; Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2023-2028
HW SOFT DRINKS IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
An increasing number of players offer products with more than one health claim, offering value for money and convenience
No sugar leads sales within health and wellness soft drinks in 2023, as the dangers of overconsumption of sugar are well-known
Natural is a growing claim in health and wellness soft drinks due to consumers’ health awareness and new launches
PROSPECTS AND OPPORTUNITIES
FFC focusing on mental health, healthy ageing, and more niche health claims are expected to continue to grow
Consumer concern about weight drives new launches and will aid growth for weight management soft drinks
As consumers look to avoid health issues, sugar reduction is expected to be a continuing trend
CATEGORY DATA: Table 10 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2023; Table 11 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2023; Table 12 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 13 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 14 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 15 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 16 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 17 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2023-2028; Table 18 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2023-2028
HW SNACKS IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Health and wellness products seen by players as a way to add value
With demand for fortified products, good source of minerals sees high sales in 2023
Concerns about health implications of high sugar consumption drive high growth for the no sugar claim
PROSPECTS AND OPPORTUNITIES
Consumers’ desire for a strong metabolism will drive high protein to be a dynamic claim in health and wellness snacks
Vegan set to see a strong performance due to concerns about diet, the environment, and animal welfare
Dietary changes and intolerances will boost sales of dairy free snacks, especially ice cream
CATEGORY DATA: Table 19 Sales of Snacks by Health and Wellness Type: Value 2019-2023; Table 20 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2023; Table 21 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2023; Table 22 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2019-2023; Table 23 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2023; Table 24 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2023; Table 25 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2023; Table 26 Forecast Sales of Snacks by Health and Wellness Type: Value 2023-2028; Table 27 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2023-2028
HW DAIRY PRODUCTS AND ALTERNATIVES IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Probiotic dairy products and alternatives remain popular thanks to probiotic yoghurt
Low fat is significant within dairy products and alternatives due to health concerns, although taste also remains important
Added benefits necessary to compete with other healthy foods and drinks
PROSPECTS AND OPPORTUNITIES
Increasing consumer awareness of plant-based milks other than soy, especially those with secondary claims
As consumers look to boost their metabolism, good source of minerals is set to see strong growth to 2028
Dairy free and lactose free claims set to rise within health and wellness dairy products and alternatives, due to intolerances and vegan diet
CATEGORY DATA: Table 28 Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2019-2023; Table 29 Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2019-2023; Table 30 Company Shares of Organic Dairy Products and Alternatives (Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023; Table 31 Company Shares of Good Source of Minerals Dairy Products and Alternatives (2nd Biggest HW Type in Global Dairy Products and Alternatives): % V; Table 32 Company Shares of Gluten Free Dairy Products and Alternatives (3rd Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-20; Table 33 Company Shares of Lactose Free Dairy Products and Alternatives (4th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2; Table 34 Company Shares of Low Fat Dairy Products and Alternatives (5th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023; Table 35 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2023-2028; Table 36 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2023-2028
HW COOKING INGREDIENTS AND MEALS IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Consumers’ desire to prevent health issues means low salt leads health and wellness cooking ingredients and meals in 2023
Japanese consumers value MCT oil for its Foods with Function Claims
The desire for a strong metabolism drives up sales of high protein products within health and wellness cooking ingredients and meals in 2023
PROSPECTS AND OPPORTUNITIES
Increasing production costs and declining population to accelerate entry of players in health and wellness cooking ingredients and meals, including plant-based
Consumers increasingly value organic products, but lack of organic certified farmers will prevent stronger growth
High fibre likely to show promise in health and wellness cooking ingredients and meals during the forecast period
CATEGORY DATA: Table 37 Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2019-2023; Table 38 Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2019-2023; Table 39 Company Shares of Organic Cooking Ingredients and Meals (Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 40 Company Shares of Gluten Free Cooking Ingredients and Meals (2nd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 41 Company Shares of Vegetarian Cooking Ingredients and Meals (3rd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 42 Company Shares of Vegan Cooking Ingredients and Meals (4th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 43 Company Shares of Natural Cooking Ingredients and Meals (5th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 44 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2023-2028; Table 45 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2023-2028
HW STAPLE FOODS IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Despite seeing falling sales as consumers seek a better taste, natural maintains the highest sales within health and wellness staple foods in 2023
Growth in high fibre staple foods is driven by a raft of new product launches
Probiotic benefits from consumers’ desire to look after their metabolism in 2023
PROSPECTS AND OPPORTUNITIES
Potential for health-orientated developments likely to be constrained by consumers’ price sensitivity
Higher than WHO recommended salt intake set to drive no salt to see strong growth in health and wellness staple foods
Vegan and vegetarian staple foods set to see dynamic growth, while plant-based staple foods will emerge
CATEGORY DATA: Table 46 Sales of Staple Foods by Health and Wellness Type: Value 2019-2023; Table 47 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2019-2023; Table 48 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 49 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 50 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 51 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 52 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 53 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2023-2028; Table 54 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2023-2028