According to Euromonitor International’s Voice of the Consumer: Lifestyles survey, fielded January to February each year, 21% of respondents in Japan looked for healthy ingredients in foods and beverages in 2022, and this increased to 27% in 2023. Moreover, the survey also showed that the percentage of respondents willing to pay more for healthy and nutritional properties in foods and beverages increased in 2023. Health-conscious consumers are becoming increasingly wary of processed products, an...
Euromonitor International's HW Staple Foods in Japan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: HW Baked Goods, HW Breakfast Cereals, HW Processed Fruit and Vegetables, HW Processed Meat, Seafood and Alternatives to Meat, HW Rice, Pasta and Noodles, HW Staple Foods by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the HW Staple Foods market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
HW Staple Foods in Japan
Euromonitor International
August 2024
List Of Contents And Tables
HW STAPLE FOODS IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Despite seeing falling sales as consumers seek a better taste, natural maintains the highest sales within health and wellness staple foods in 2023
Growth in high fibre staple foods is driven by a raft of new product launches
Probiotic benefits from consumers’ desire to look after their metabolism in 2023
PROSPECTS AND OPPORTUNITIES
Potential for health-orientated developments likely to be constrained by consumers’ price sensitivity
Higher than WHO recommended salt intake set to drive no salt to see strong growth in health and wellness staple foods
Vegan and vegetarian staple foods set to see dynamic growth, while plant-based staple foods will emerge
CATEGORY DATA
Table 1 Sales of Staple Foods by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 4 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 5 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 6 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 7 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 8 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2023-2028