Japan HW Snacks

HW Snacks in Japan


The volume growth of snacks in Japan has been hampered by the fact that the population is facing a declining trend. Moreover, companies have been having difficulty controlling product costs and maintaining their profits, as raw materials, energy, and logistics costs increased significantly during the past few years. As a result, snacks players have been looking to sell value-added products to maintain their value sales. Products with health and wellness claims are seen as a promising way to add...

Euromonitor International's HW Snacks in Japan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Confectionery, HW Ice Cream, HW Savoury Snacks, HW Snacks by Type, HW Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


HW Snacks in Japan
Euromonitor International
August 2024
List Of Contents And Tables
HW SNACKS IN JAPAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Health and wellness products seen by players as a way to add value
With demand for fortified products, good source of minerals sees high sales in 2023
Concerns about health implications of high sugar consumption drive high growth for the no sugar claim
PROSPECTS AND OPPORTUNITIES
Consumers’ desire for a strong metabolism will drive high protein to be a dynamic claim in health and wellness snacks
Vegan set to see a strong performance due to concerns about diet, the environment, and animal welfare
Dietary changes and intolerances will boost sales of dairy free snacks, especially ice cream
CATEGORY DATA
Table 1 Sales of Snacks by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2023
Table 4 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2019-2023
Table 5 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2023
Table 6 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2023
Table 7 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2023
Table 8 Forecast Sales of Snacks by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2023-2028
HEALTH AND WELLNESS IN JAPAN
EXECUTIVE SUMMARY
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER

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