The outbreak of COVID-19 adversely affected the consumption of snack bars with these products having fallen out of favour as consumers spent more time at home. However, as restrictions were lifted, and consumers started to spend more time away from the home again, this helped to boost sales of snack bars in 2022 and 2023. Convenience and taste were at the top of the list of consumer demands as they returned to more active lives with this favouring sales of snack bars. In line with the healthy ea...
Euromonitor International's HW Snacks in Italy report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: HW Confectionery, HW Ice Cream, HW Savoury Snacks, HW Snacks by Type, HW Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the HW Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
HW Snacks in Italy
Euromonitor International
July 2024
List Of Contents And Tables
HW SNACKS IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Protein the buzzword in healthy eating
Gluten free snacks suffers a setback in 2023 as economic pressures limit sales opportunities
Rising levels of overweight and obesity push consumers to make healthier choices
PROSPECTS AND OPPORTUNITIES
Demand for plant-based, vegan, and dairy free ice cream set to rise
Insect-based snacks set to make a mark as consumers look for alternative protein sources
Digestive health coming into greater focus
CATEGORY DATA
Table 1 Sales of Snacks by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2023
Table 4 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2019-2023
Table 5 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2023
Table 6 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2023
Table 7 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2023
Table 8 Forecast Sales of Snacks by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2023-2028