In 2024, the market for other dairy products in Italy is expected to register only marginal growth in retail volume terms, with performance varying across the category. For instance, cream consumption is projected to decline slightly, largely due to a sharp rise in prices over the last two years. In an attempt to counteract this trend, key players have implemented robust promotional campaigns, while the importance of more affordable, private label offerings has also increased in recent years.. H...
Euromonitor International's Other Dairy in Italy report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed and Evaporated Milk, Cream, Fromage Frais and Quark.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Other Dairy market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Other Dairy in Italy
Euromonitor International
August 2024
List Of Contents And Tables
OTHER DAIRY IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Mixed performance for other dairy, with cream and chilled desserts seeing further declines
Fromage frais and quark represent key growth driver
Chilled snacks benefit from launch of new high-protein products
PROSPECTS AND OPPORTUNITIES
Plain fromage frais and quark players will continue to leverage healthy positioning
Healthier innovations will spur chilled snacks, while leader Ferrero will invest in marketing communication to highlight brand visibility
Chilled and shelf stable desserts will suffer from continued competition from healthier alternatives
CATEGORY DATA
Table 1 Sales of Other Dairy by Category: Volume 2019-2024
Table 2 Sales of Other Dairy by Category: Value 2019-2024
Table 3 Sales of Other Dairy by Category: % Volume Growth 2019-2024
Table 4 Sales of Other Dairy by Category: % Value Growth 2019-2024
Table 5 Sales of Cream by Type: % Value 2019-2024
Table 6 NBO Company Shares of Other Dairy: % Value 2020-2024
Table 7 LBN Brand Shares of Other Dairy: % Value 2021-2024
Table 8 Distribution of Other Dairy by Format: % Value 2019-2024
Table 9 Forecast Sales of Other Dairy by Category: Volume 2024-2029
Table 10 Forecast Sales of Other Dairy by Category: Value 2024-2029
Table 11 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN ITALY
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 13 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 14 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 15 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 16 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 17 Penetration of Private Label by Category: % Value 2019-2024
Table 18 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 20 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029