In 2024, mobile phones in Indonesia saw a modest recovery in both current value and volume sales, rebounding well from the decline in the previous year. This growth can be attributed to a noticeable shift in consumer preferences towards more affordable yet quality options, prompting manufacturers to adjust their offerings accordingly. This strategic realignment has led to a decrease in the average unit price of mobile phones, making them more accessible to a broader segment of the population, es...
Euromonitor International's Mobile Phones in Indonesia report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Feature Phones, Smartphones.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Mobile Phones market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Mobile Phones in Indonesia
Euromonitor International
July 2024
List Of Contents And Tables
MOBILE PHONES IN INDONESIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
More affordable smartphones underpin growth
Smartphone features are key to growth
Fierce competitive rivalry in smartphones
PROSPECTS AND OPPORTUNITIES
Affordability and quality will drive sales growth
Chinese smartphones to have key influence on category outlook
Mid-priced smartphones on course to deliver strong growth potential
CATEGORY DATA
Table 1 Sales of Mobile Phones by Category: Volume 2019-2024
Table 2 Sales of Mobile Phones by Category: Value 2019-2024
Table 3 Sales of Mobile Phones by Category: % Volume Growth 2019-2024
Table 4 Sales of Mobile Phones by Category: % Value Growth 2019-2024
Table 5 Sales of Smartphones by Screen Size: % Retail Volume 2021-2024
Table 6 NBO Company Shares of Mobile Phones: % Volume 2020-2024
Table 7 LBN Brand Shares of Mobile Phones: % Volume 2021-2024
Table 8 Distribution of Mobile Phones by Channel: % Volume 2019-2024
Table 9 Forecast Sales of Mobile Phones by Category: Volume 2024-2029
Table 10 Forecast Sales of Mobile Phones by Category: Value 2024-2029
Table 11 Forecast Sales of Mobile Phones by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Mobile Phones by Category: % Value Growth 2024-2029
Table 13 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2024-2029
CONSUMER ELECTRONICS IN INDONESIA
EXECUTIVE SUMMARY
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2019-2024
Table 15 Sales of Consumer Electronics by Category: Value 2019-2024
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2020-2024