Consumer Lifestyles in India
Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.
Euromonitor's Consumer Lifestyles in India report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Overview market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Scope
- Consumer landscape in India 2024
- Personal traits and values
- Consumers in India feel concerned about rising cost of essential goods
- Older generations prioritise spending time with closest family
- Indian c onsumers feel comfortable expressing identity with friends and family
- Indian consumers open to trying new brands and services after doing some research
- Millennials strongly optimistic about the future
- Personal traits and values survey highlights
- Home life and leisure time
- Exercising at home remains a frequent home activity among all generations
- Millennials most active in their leisure time spent online
- Voice of the consumer (1)
- Energy efficient homes remain number one desired feature
- All generations deem safe home locations their number one priority
- Indian consumers lookout for safe destinations when planning a trip
- Home life and leisure time survey highlights
- Eating and dietary habits
- Consumers in India look for healthy ingredients in food and beverages
- Voice of the consumer (2)
- Apart from millennials, someone else cooks and prepares the meals in the household
- Indian consumers cook and prepare meals daily
- Baby boomers most typically to say they are vegetarian or vegan
- Indians are ready to pay more for products with health and nutritional properties
- Eating and dietary habits survey highlights
- Working life
- Young Mexicans want to feel comfortable expressing their identity in their work environment
- Consumers want a job that enables a divide between work and personal life
- Voice of the consumer (3)
- All generations agree on the importance of job security
- Indian consumers desire to work from home
- Working life survey highlights
- Health and wellness
- Indian consumers engage in walking or hiking nearly daily
- Yoga is the number one stress-reduction activity among Indians
- Respondents think health and nutritional properties is the most influential product feature
- Voice of the consumer (4)
- Millennials most active in using tech to manage and track their health
- Health and wellness survey highlights
- Shopping and spending
- Consumers in India visit stores that offer loyalty programs or memberships
- Voice of the consumer (5)
- Older generations prefer buying higher quality branded goods
- Gen Z prefers high quality shopping locations
- Locally-owned shops guaranteed support from Gen Z and Gen X consumers
- Older generations prioritise ethical shopping habits
- Millennials most active in their engagement and interactions with brands online
- Recommendations from friends and family trusted the most by Indian consumers
- Voice of the consumer (6)
- Consumers expect to increase spending on education the most
- Gen Z not very comfortable with their current financial position
- Shopping and spending survey highlights
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