Hypermarkets in Vietnam

Hypermarkets in Vietnam recorded strong expansion and rising current value sales in 2024, propelled by leading brands such as AEON, Co-opXtra, and Go!, with Go! maintaining its dominant position. The channel’s notable growth is evident in both the number of new outlets and the uplift in value, reflecting heightened demand for modern shopping formats. One of the main drivers is the demographic shift towards younger consumers - notably Generation Z and their families - who increasingly prefer air-...

Euromonitor International's Hypermarkets in Vietnam report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hypermarkets market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.