Hypermarkets in Brazil

When purchasing large quantities of products, Brazilian consumers are looking for more competitive prices than those found in hypermarkets, supermarkets, and convenience retailers. It is in warehouse clubs that they find these, and this channel is the one that competes most strongly with hypermarkets. The number of Atacadão warehouse club stores from Carrefour Group is more than three times the number of outlets of its Carrefour hypermarkets. Warehouse club Assaí, which became independent of Cas...

Euromonitor International's Hypermarkets in Brazil report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hypermarkets market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.