Consumer Lifestyles in Hong Kong, China
Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.
Euromonitor's Consumer Lifestyles in Hong Kong, China report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Overview market;
* Pinpoint growth sectors and identify factors driving change;
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* Use five-year forecasts to assess how the market is predicted to develop.
- Scope
- Consumer landscape in Hong Kong, China 2024
- Personal traits and values
- Most Hong Kongese are concerned about rising costs
- Voice of the consumer (1)
- Time with extended family is most prioritised by baby boomers
- Hong Kongese consumers see the importance of experiencing other cultures
- Hong Kongers enjoy experimenting with new goods and services
- Gen X is Hong Kong’s most optimistic generation
- Personal traits and values survey highlights
- Home life and leisure time
- Millennials most regularly spend their time at home socialising online
- Voice of the consumer (2)
- Hong Kongers prefer socialising with friends in person
- Gen X consumers in Hong Kong seek multifunctional spaces in their homes
- Younger Hong Kongers seek homes in safe locations
- Hong Kongese travellers seek relaxation
- Home life and leisure time survey highlights
- Eating and dietary habits
- Older generations are more cognisant of their alcohol intake
- Older generations have someone else cooking for them
- Hong Kongese consumers prefer to cook their own meals
- Baby boomers and Gen Z have more allergies or intolerances to particular foods
- Hong Kongese consumers willing to pay more for health and nutritional benefits
- Eating and dietary habits survey highlights
- Working life
- Baby boomers enjoy self-expression and a sense of responsibility from their work
- Voice of the consumer (3)
- Hong Kongese prefer jobs that accommodate their work-life balance
- High salaries most important for millennials
- Hong Kongese expect flexible working hours
- Working life survey highlights
- Health and wellness
- Hong Kongese prefer to run or jog
- Gen Z is the only generation to not primarily seek physical activity to alleviate stress
- Consumers in Hong Kong value health and nutritional properties in food and drinks
- Gen X leads the pack for usage of health tracking apps
- Health and wellness survey highlights
- Shopping and spending
- Consumers in Hong Kong less likely to seek deals than those in other countries
- Voice of the consumer (5)
- Millennials will forsake durability for lower prices more than other generations
- Millennials more inclined to favour personalised shopping experiences
- Baby boomers more inclined to rent than buy items
- Consumers in Hong Kong regularly resell second-hand goods
- Most Hong Kongers use social media to review products or services
- Consumers in Hong Kong place a lot of trust in recommendations from friends and family
- Voice of the consumer (6)
- Consumers in Hong Kong expect to spend more on health and wellness
- Gen X are the most financially secure generation in Hong Kong
- Shopping and spending survey highlights
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