Homewares in Malaysia

Homewares in Malaysia

The significant increase in the amount of time consumers spent at home and the restrictions placed on consumer foodservice operations led to a considerable increase in home cooking and at-home dining during the pandemic years. With takeaway food not being a viable regular option for most consumers, this boosted demand for cookware (especially essential categories like stove top cookware) and dinnerware. The enhanced role of social media in consumers’ lives also played a role in driving up demand...

Euromonitor International's Homewares in Malaysia report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2026 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Homewares in Malaysia
Euromonitor International
June 2022
List Of Contents And Tables
HOMEWARES IN MALAYSIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Rise in home cooking and at-home dining continues to support category sales
Tupperware retains lead although Zebra Kitchenware narrows the gap
Significant shift to e-commerce continues, despite desire for quality outranking price
PROSPECTS AND OPPORTUNITIES
Economic uncertainty could maintain popularity of cooking at home and continue to boost stove-top cookware sales
Potential for upmarket trend despite challenging economic conditions
E-commerce trend expected to stick in homewares
CATEGORY DATA
Table 1 Sales of Homewares by Category: Value 2016-2021
Table 2 Sales of Homewares by Category: % Value Growth 2016-2021
Table 3 Sales of Homewares by Material: % Value 2016-2021
Table 4 NBO Company Shares of Homewares: % Value 2017-2021
Table 5 LBN Brand Shares of Homewares: % Value 2018-2021
Table 6 Distribution of Homewares by Format: % Value 2016-2021
Table 7 Forecast Sales of Homewares by Category: Value 2021-2026
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2021-2026
HOME AND GARDEN IN MALAYSIA
EXECUTIVE SUMMARY
Home and garden in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 9 Sales of Home and Garden by Category: Value 2016-2021
Table 10 Sales of Home and Garden by Category: % Value Growth 2016-2021
Table 11 NBO Company Shares of Home and Garden: % Value 2017-2021
Table 12 LBN Brand Shares of Home and Garden: % Value 2018-2021
Table 13 Distribution of Home and Garden by Format: % Value 2016-2021
Table 14 Distribution of Home and Garden by Format and Category: % Value 2021
Table 15 Forecast Sales of Home and Garden by Category: Value 2021-2026
Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

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