Homewares saw only limited current value growth in Brazil in 2022, mostly because consumers’ priorities changed in terms of their spending. After two years of increased focus on the home, on renovations, and beautifying one’s living space due to the pandemic, consumers ventured outside of their homes once again, which determined where they chose to spend their money. Consumers focused more on having experiences, eating meals, and shopping for clothes, rather than investing in homewares, thus ham...
Euromonitor International's Homewares in Brazil report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2027 illustrate how market demand is expected to evolve in the medium-term
Product coverage: Dining, Kitchen.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Homewares market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Homewares in Brazil
Euromonitor International
May 2023
List Of Contents And Tables
HOMEWARES IN BRAZIL
KEY DATA FINDINGS
2022 DEVELOPMENTS
Out-of-home lifestyles affect growth in 2022
Desire for quality and safety drives premiumisation in kitchen utensils
Despite flat sales, e-commerce remains important in homewares
PROSPECTS AND OPPORTUNITIES
Homewares set to see slow value growth over the forecast period
Beverageware will see growth due to high replacement rate
CATEGORY DATA
Table 1 Sales of Homewares by Category: Value 2017-2022
Table 2 Sales of Homewares by Category: % Value Growth 2017-2022
Table 3 Sales of Homewares by Material: % Value 2017-2022
Table 4 NBO Company Shares of Homewares: % Value 2018-2022
Table 5 LBN Brand Shares of Homewares: % Value 2019-2022
Table 6 Distribution of Homewares by Format: % Value 2017-2022
Table 7 Forecast Sales of Homewares by Category: Value 2022-2027
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2022-2027
HOME AND GARDEN IN BRAZIL
EXECUTIVE SUMMARY
Home and garden in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 9 Sales of Home and Garden by Category: Value 2017-2022
Table 10 Sales of Home and Garden by Category: % Value Growth 2017-2022
Table 11 NBO Company Shares of Home and Garden: % Value 2018-2022
Table 12 LBN Brand Shares of Home and Garden: % Value 2019-2022
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2017-2022
Table 14 Distribution of Home and Garden by Format: % Value 2017-2022
Table 15 Distribution of Home and Garden by Format and Category: % Value 2022
Table 16 Forecast Sales of Home and Garden by Category: Value 2022-2027
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2022-2027