Consumer demands continued to evolve in 2023, alongside the emergence of new technologies. One notable trend within home video was a growing demand for multifunctional smart TVs, which gave consumers the opportunity to stream their favourite shows and movies at any time. As well as the increased presence of smart TVs across the shelves of major retailers, growth was boosted by the decline in the cost of internet access, as providers sought to attract and retain consumers. Demand for smart TVs wi...
Euromonitor International's Home Video in South Africa report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Televisions, Video Players.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Home Video market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Home Video in South Africa
Euromonitor International
August 2023
List Of Contents And Tables
HOME VIDEO IN SOUTH AFRICA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Growing demand for multifunctional TVs
Price becomes a more important factor in consumer purchasing decisions
Businesses remain key focus for sale of high-value home video products
PROSPECTS AND OPPORTUNITIES
Corporates expected to remain key customers for premium products
Smart TVs will gain popularity as the cost of accessing the internet reduces
Price will be a key determinant of product choice
CATEGORY DATA
Table 1 Sales of Home Video by Category: Volume 2018-2023
Table 2 Sales of Home Video by Category: Value 2018-2023
Table 3 Sales of Home Video by Category: % Volume Growth 2018-2023
Table 4 Sales of Home Video by Category: % Value Growth 2018-2023
Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2018-2023
Table 6 NBO Company Shares of Home Video: % Volume 2019-2023
Table 7 LBN Brand Shares of Home Video: % Volume 2020-2023
Table 8 Distribution of Home Video by Channel: % Volume 2018-2023
Table 9 Forecast Sales of Home Video by Category: Volume 2023-2028
Table 10 Forecast Sales of Home Video by Category: Value 2023-2028
Table 11 Forecast Sales of Home Video by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Home Video by Category: % Value Growth 2023-2028
Table 13 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2023-2028
CONSUMER ELECTRONICS IN SOUTH AFRICA
EXECUTIVE SUMMARY
Innovation remains key driver of growth
Electricity load-shedding receives mixed reactions in consumer electronics market
Online retail sales continue grow across South Africa
Smart devices grow in popularity across many categories
Health and wellness trend to have positive impact on demand for many consumer electronic products
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2018-2023
Table 15 Sales of Consumer Electronics by Category: Value 2018-2023
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2019-2023