Consumer restraint affected the entire retail sector in 2023, but it was particularly pronounced in home products specialists. Consumers had already invested heavily in their homes during the pandemic, when they were spending much more time at home. A resulting high level of saturation was still noticeable in 2023.
Euromonitor International's Home Products Specialists in Austria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Home Improvement and Gardening Stores, Homewares and Home Furnishing Stores, Pet Shops and Superstores.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Home Products Specialists market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Home Products Specialists in Austria
Euromonitor International
February 2024
List Of Contents And Tables
HOME PRODUCTS SPECIALISTS IN AUSTRIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Several negative factors lead to a clear decline in demand
Major brands in home furnishing stores have to downsize considerably
IKEA continues to gain ground despite the difficult economic environment
PROSPECTS AND OPPORTUNITIES
Cautious expectations assume marginal forecast period growth
The market leader is most likely to fill the gap left by Kika/Leiner
New store concept opens up new expansion opportunities for Bellaflora
CHANNEL DATA
Table 1 Home Products Specialists: Value Sales, Outlets and Selling Space 2018-2023
Table 2 Home Products Specialists: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 3 Sales in Home Products Specialists by Channel: Value 2018-2023
Table 4 Sales in Home Products Specialists by Channel: % Value Growth 2018-2023
Table 5 Home Products Specialists GBO Company Shares: % Value 2019-2023
Table 6 Home Products Specialists GBN Brand Shares: % Value 2020-2023
Table 7 Home Products Specialists LBN Brand Shares: Outlets 2020-2023
Table 8 Home Products Specialists Forecasts: Value Sales, Outlets and Selling Space 2023-2028
Table 9 Home Products Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2023-2028
Table 10 Forecast Sales in Home Products Specialists by Channel: Value 2023-2028
Table 11 Forecast Sales in Home Products Specialists by Channel: % Value Growth 2023-2028
RETAIL IN AUSTRIA
EXECUTIVE SUMMARY
Retail in 2023: The big picture
The economic situation of many companies is under pressure
The role of retail e-commerce is also stagnating in this harsh environment
What next for retail?
OPERATING ENVIRONMENT
Informal retail
Opening hours for physical retail
Summary 1 Standard Opening Hours by Channel Type 2023
Seasonality
Christmas
Back to School
MARKET DATA
Table 12 Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2018-2023
Table 13 Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2018-2023
Table 14 Sales in Retail Offline by Channel: Value 2018-2023
Table 15 Sales in Retail Offline by Channel: % Value Growth 2018-2023
Table 16 Retail Offline Outlets by Channel: Units 2018-2023
Table 17 Retail Offline Outlets by Channel: % Unit Growth 2018-2023
Table 18 Sales in Retail E-Commerce by Product: Value 2018-2023
Table 19 Sales in Retail E-Commerce by Product: % Value Growth 2018-2023
Table 20 Grocery Retailers: Value Sales, Outlets and Selling Space 2018-2023
Table 21 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 22 Sales in Grocery Retailers by Channel: Value 2018-2023
Table 23 Sales in Grocery Retailers by Channel: % Value Growth 2018-2023
Table 24 Grocery Retailers Outlets by Channel: Units 2018-2023
Table 25 Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023
Table 26 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2018-2023
Table 27 Non-Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 28 Sales in Non-Grocery Retailers by Channel: Value 2018-2023
Table 29 Sales in Non-Grocery Retailers by Channel: % Value Growth 2018-2023
Table 30 Non-Grocery Retailers Outlets by Channel: Units 2018-2023
Table 31 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023
Table 32 Retail GBO Company Shares: % Value 2019-2023
Table 33 Retail GBN Brand Shares: % Value 2020-2023
Table 34 Retail Offline GBO Company Shares: % Value 2019-2023
Table 35 Retail Offline GBN Brand Shares: % Value 2020-2023