Home and Garden in India


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Home and Garden in India

Following the stringent lockdown and threat of infection in the absence of vaccinations in 2020, consumer sentiment in India improved in 2021. While the first half of the year saw a devastating second wave of COVID-19 with high hospital admissions and deaths, the rollout of the country’s vaccination campaign in the second half of 2021, led to improving sales of home and garden. As stores reopened and consumers were more comfortable with spending time outside of the home, they were more willing t...

Euromonitor International's Home and Garden in India report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2026 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Home and Garden in India
Euromonitor International
June 2022
List Of Contents And Tables
HOME AND GARDEN IN INDIA
EXECUTIVE SUMMARY
Home and garden in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 1 Sales of Home and Garden by Category: Value 2016-2021
Table 2 Sales of Home and Garden by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Home and Garden: % Value 2017-2021
Table 4 LBN Brand Shares of Home and Garden: % Value 2018-2021
Table 5 Distribution of Home and Garden by Format: % Value 2016-2021
Table 6 Distribution of Home and Garden by Format and Category: % Value 2021
Table 7 Forecast Sales of Home and Garden by Category: Value 2021-2026
Table 8 Forecast Sales of Home and Garden by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
GARDENING IN INDIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Category records strong growth as increasing numbers of Indians take up gardening as a hobby
Online sales rise rapidly due to ease of access and convenience
Indoor plants garner strong consumer attention due to several benefits
PROSPECTS AND OPPORTUNITIES
Rise in online communities that swap plants and seeds a potential threat to growth
Pots and planters set to perform well due to aesthetic value
Gardening power tools and lawn mowers will witness steady growth but low sales figures due to high prices
CATEGORY DATA
Table 9 Sales of Gardening by Category: Value 2016-2021
Table 10 Sales of Gardening by Category: % Value Growth 2016-2021
Table 11 NBO Company Shares of Gardening: % Value 2017-2021
Table 12 LBN Brand Shares of Gardening: % Value 2018-2021
Table 13 Distribution of Gardening by Format: % Value 2016-2021
Table 14 Forecast Sales of Gardening by Category: Value 2021-2026
Table 15 Forecast Sales of Gardening by Category: % Value Growth 2021-2026
HOME FURNISHINGS IN INDIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Home furnishings on the path to recovery
Focus on wellbeing at home supports sales
Subscription services of furniture and décor pose competition
PROSPECTS AND OPPORTUNITIES
Further growth due to macro and micro economic factors
Home space to become increasingly important purchase consideration over forecast period
E-commerce to play important role in channel distribution
CATEGORY DATA
Table 16 Sales of Home Furnishings by Category: Value 2016-2021
Table 17 Sales of Home Furnishings by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Home Furnishings: % Value 2017-2021
Table 19 LBN Brand Shares of Home Furnishings: % Value 2018-2021
Table 20 LBN Brand Shares of Light Sources: % Value 2018-2021
Table 21 Distribution of Home Furnishings by Format: % Value 2016-2021
Table 22 Forecast Sales of Home Furnishings by Category: Value 2021-2026
Table 23 Forecast Sales of Home Furnishings by Category: % Value Growth 2021-2026
HOME IMPROVEMENT IN INDIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Focus on touch-free products to attract hygiene-conscious consumers
Value growth of home paint supported by record price hikes as input costs rise
Reviving consumer demand through launch of new home paint options
PROSPECTS AND OPPORTUNITIES
New entrants to pose threat to leading brands
Rising focus on extending services to reduce painting time
Consumers set to become increasingly engaged in purchases to match homes with their lifestyles
CATEGORY DATA
Table 24 Sales of Home Improvement by Category: Value 2016-2021
Table 25 Sales of Home Improvement by Category: % Value Growth 2016-2021
Table 26 NBO Company Shares of Home Improvement: % Value 2017-2021
Table 27 LBN Brand Shares of Home Improvement: % Value 2018-2021
Table 28 Distribution of Home Improvement by Format: % Value 2016-2021
Table 29 Forecast Sales of Home Improvement by Category: Value 2021-2026
Table 30 Forecast Sales of Home Improvement by Category: % Value Growth 2021-2026
HOMEWARES IN INDIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Improving sales for homewares in 2021 following previous year’s declines
Kitchen, driven by stove top cookware, remains largest value category
Competitive landscape remains fragmented
PROSPECTS AND OPPORTUNITIES
Full recovery expected over forecast period as homewares gains further growth momentum
Changing employment policies to have positive impact on category
Smart home development expected to have implications for homewares
CATEGORY DATA
Table 31 Sales of Homewares by Category: Value 2016-2021
Table 32 Sales of Homewares by Category: % Value Growth 2016-2021
Table 33 Sales of Homewares by Material: % Value 2016-2021
Table 34 NBO Company Shares of Homewares: % Value 2017-2021
Table 35 LBN Brand Shares of Homewares: % Value 2018-2021
Table 36 Distribution of Homewares by Format: % Value 2016-2021
Table 37 Forecast Sales of Homewares by Category: Value 2021-2026
Table 38 Forecast Sales of Homewares by Category: % Value Growth 2021-2026

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