Home furnishings recorded a strong rebound in 2022, following the declining sales this category registered a year earlier. Consumers had been focusing on essential items in 2021, rather than home furnishing products such as indoor furniture, dining furniture etc, having become price-sensitive due to the economic instability brought about by the pandemic. However, despite high inflation over the course of the year, as the country emerged from the pandemic, consumers became more likely to spend on...
Euromonitor International's Home Furnishings in Germany report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2027 illustrate how market demand is expected to evolve in the medium-term
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Home Furnishings market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Home Furnishings in Germany
Euromonitor International
May 2023
List Of Contents And Tables
HOME FURNISHINGS IN GERMANY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Return of economic stability was beneficial for home furnishings
Limited space boosts the demand for storage furniture
Ikea leads home furnishings due to its wide portfolio of products
PROSPECTS AND OPPORTUNITIES
Slowdown in home renovation will affect home furnishings
LEDs drive incandescent and now also halogen lights into obsolescence
Retailers looking for ways to provide a better customer experience
CATEGORY DATA
Table 1 Sales of Home Furnishings by Category: Value 2017-2022
Table 2 Sales of Home Furnishings by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Home Furnishings: % Value 2018-2022
Table 4 LBN Brand Shares of Home Furnishings: % Value 2019-2022
Table 5 LBN Brand Shares of Light Sources: % Value 2019-2022
Table 6 Distribution of Home Furnishings by Format: % Value 2017-2022
Table 7 Forecast Sales of Home Furnishings by Category: Value 2022-2027
Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2022-2027
HOME AND GARDEN IN GERMANY
EXECUTIVE SUMMARY
Home and garden in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 9 Sales of Home and Garden by Category: Value 2017-2022
Table 10 Sales of Home and Garden by Category: % Value Growth 2017-2022
Table 11 NBO Company Shares of Home and Garden: % Value 2018-2022
Table 12 LBN Brand Shares of Home and Garden: % Value 2019-2022
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2017-2022
Table 14 Distribution of Home and Garden by Format: % Value 2017-2022
Table 15 Distribution of Home and Garden by Format and Category: % Value 2022
Table 16 Forecast Sales of Home and Garden by Category: Value 2022-2027
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2022-2027