Home Care in Algeria
Home care is witnessing a positive performance in 2023, although some growth momentum has been lost in volume and value terms. Algeria’s growing population and the rising levels of hygiene awareness in society is stimulating demand for home care products. Nevertheless, all categories recorded a slightly lower performance than the previous year, mainly due to weaker consumer purchasing power. Algeria has a fragile economy and faces serious challenges, but this has been intensified further by the...
Euromonitor International's Home Care in Algeria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report??
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Home Care in Algeria
- Euromonitor International
- February 2024
- List Of Contents And Tables
- HOME CARE IN ALGERIA
- EXECUTIVE SUMMARY
- Home care in 2023: The big picture
- 2023 key trends
- Competitive landscapes
- Retailing developments
- What next for home care?
- MARKET INDICATORS
- Table 1 Households 2018-2023
- MARKET DATA
- Table 2 Sales of Home Care by Category: Value 2018-2023
- Table 3 Sales of Home Care by Category: % Value Growth 2018-2023
- Table 4 NBO Company Shares of Home Care: % Value 2019-2023
- Table 5 LBN Brand Shares of Home Care: % Value 2020-2023
- Table 6 Penetration of Private Label in Home Care by Category: % Value 2018-2023
- Table 7 Distribution of Home Care by Format: % Value 2018-2023
- Table 8 Distribution of Home Care by Format and Category: % Value 2023
- Table 9 Forecast Sales of Home Care by Category: Value 2023-2028
- Table 10 Forecast Sales of Home Care by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
- DISHWASHING IN ALGERIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Growth slowdown due to economic hardship
- Majority of Algerian homemakers wash dishes by hand although automatic dishwashing is gaining traction
- Competition between global and local players is intensifying
- PROSPECTS AND OPPORTUNITIES
- Positive volume growth lies ahead fuelled by modern retail developments and urbanisation
- Automatic dishwashing spearheaded by changing lifestyles
- Price sensitivity to shape purchasing patterns
- CATEGORY INDICATORS
- Table 11 Household Possession of Dishwashers 2017-2022
- CATEGORY DATA
- Table 12 Sales of Dishwashing by Category: Value 2018-2023
- Table 13 Sales of Dishwashing by Category: % Value Growth 2018-2023
- Table 14 NBO Company Shares of Dishwashing: % Value 2019-2023
- Table 15 LBN Brand Shares of Dishwashing: % Value 2020-2023
- Table 16 Forecast Sales of Dishwashing by Category: Value 2023-2028
- Table 17 Forecast Sales of Dishwashing by Category: % Value Growth 2023-2028
- SURFACE CARE IN ALGERIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Surface care faces slowdown as consumers put brakes on expenditure
- Multi-purpose cleaners remain the dominant choice
- Local offers continue to expand in surface care
- PROSPECTS AND OPPORTUNITIES
- Changing lifestyle patterns continue to drive sales of surface care
- Low demand is expected for premium and eco-friendly products
- Multi-purpose cleaners will remain top of mind
- CATEGORY DATA
- Table 18 Sales of Surface Care by Category: Value 2018-2023
- Table 19 Sales of Surface Care by Category: % Value Growth 2018-2023
- Table 20 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2018-2023
- Table 21 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2018-2023
- Table 22 NBO Company Shares of Surface Care: % Value 2019-2023
- Table 23 LBN Brand Shares of Surface Care: % Value 2020-2023
- Table 24 Forecast Sales of Surface Care by Category: Value 2023-2028
- Table 25 Forecast Sales of Surface Care by Category: % Value Growth 2023-2028
- BLEACH IN ALGERIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Continued positive growth in 2023 due to disinfecting properties
- Economic concerns will continue to impact demand for bleach
- Henkel maintains its leadership in bleach
- PROSPECTS AND OPPORTUNITIES
- Positive performance will prevail in forthcoming years
- Economic conditions to stifle growth
- Bleach manufacturers are likely to focus on new product developments
- CATEGORY DATA
- Table 26 Sales of Bleach: Value 2018-2023
- Table 27 Sales of Bleach: % Value Growth 2018-2023
- Table 28 NBO Company Shares of Bleach: % Value 2019-2023
- Table 29 LBN Brand Shares of Bleach: % Value 2020-2023
- Table 30 Forecast Sales of Bleach: Value 2023-2028
- Table 31 Forecast Sales of Bleach: % Value Growth 2023-2028
- TOILET CARE IN ALGERIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Heightened budget consciousness hampers demand for toilet care
- Toilet liquids/foam remain the most relevant toilet care product
- Price outweighs brand loyalty
- PROSPECTS AND OPPORTUNITIES
- Moderate growth is anticipated in toilet care
- Toilet liquids/foam to remain preferred consumer choice
- Category growth will be hindered by high prices
- CATEGORY DATA
- Table 32 Sales of Toilet Care by Category: Value 2018-2023
- Table 33 Sales of Toilet Care by Category: % Value Growth 2018-2023
- Table 34 NBO Company Shares of Toilet Care: % Value 2019-2023
- Table 35 LBN Brand Shares of Toilet Care: % Value 2020-2023
- Table 36 Forecast Sales of Toilet Care by Category: Value 2023-2028
- Table 37 Forecast Sales of Toilet Care by Category: % Value Growth 2023-2028
- POLISHES IN ALGERIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Volume growth is stifled by lower household budgets
- Evolving fashions and sporty footwear are hindering developments in shoe polish
- Spring Sarl leads in polishes with S C Johnson brand
- PROSPECTS AND OPPORTUNITIES
- Healthy growth expected as consumer awareness of polishes rises
- Furniture polish will remain most popular type
- High prices expected to stifle demand for polishes
- CATEGORY DATA
- Table 38 Sales of Polishes by Category: Value 2018-2023
- Table 39 Sales of Polishes by Category: % Value Growth 2018-2023
- Table 40 NBO Company Shares of Polishes: % Value 2019-2023
- Table 41 LBN Brand Shares of Polishes: % Value 2020-2023
- Table 42 Forecast Sales of Polishes by Category: Value 2023-2028
- Table 43 Forecast Sales of Polishes by Category: % Value Growth 2023-2028
- AIR CARE IN ALGERIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Economic instability leads to limited growth in 2023
- Interest in incense and essential oils is hampering growth
- SC Johnson & Son Inc retains its leadership in air care
- PROSPECTS AND OPPORTUNITIES
- Solid potential for further development in air care
- Falling purchasing power to threaten outlook
- Spray/aerosol air fresheners will maintain popularity even as other products gain ground
- CATEGORY DATA
- Table 44 Sales of Air Care by Category: Value 2018-2023
- Table 45 Sales of Air Care by Category: % Value Growth 2018-2023
- Table 46 NBO Company Shares of Air Care: % Value 2019-2023
- Table 47 LBN Brand Shares of Air Care: % Value 2020-2023
- Table 48 Forecast Sales of Air Care by Category: Value 2023-2028
- Table 49 Forecast Sales of Air Care by Category: % Value Growth 2023-2028
- HOME INSECTICIDES IN ALGERIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Rising population and warmer climate underpins sales
- Economic downturn continues to dampen category performance
- Strong presence of local players in home insecticides
- PROSPECTS AND OPPORTUNITIES
- Weather and population growth will continue to shape category performance
- Home insecticides value sales are likely to slow down
- Spray/aerosol insecticides to remain the most relevant category
- CATEGORY DATA
- Table 50 Sales of Home Insecticides by Category: Value 2018-2023
- Table 51 Sales of Home Insecticides by Category: % Value Growth 2018-2023
- Table 52 NBO Company Shares of Home Insecticides: % Value 2019-2023
- Table 53 LBN Brand Shares of Home Insecticides: % Value 2020-2023
- Table 54 Forecast Sales of Home Insecticides by Category: Value 2023-2028
- Table 55 Forecast Sales of Home Insecticides by Category: % Value Growth 2023-2028
- LAUNDRY CARE IN ALGERIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Consumers depend on basic laundry care products
- Stronger growth potential in liquid detergents
- Multinationals remain the clear leaders in laundry care
- PROSPECTS AND OPPORTUNITIES
- Urbanisation and population growth to fuel category development
- Anticipated slowdown due to maturity and economic downturn
- Powder detergents to retain mass appeal
- CATEGORY INDICATORS
- Table 56 Household Possession of Washing Machines 2018-2023
- CATEGORY DATA
- Table 57 Sales of Laundry Care by Category: Value 2018-2023
- Table 58 Sales of Laundry Care by Category: % Value Growth 2018-2023
- Table 59 Sales of Laundry Aids by Category: Value 2018-2023
- Table 60 Sales of Laundry Aids by Category: % Value Growth 2018-2023
- Table 61 Sales of Laundry Detergents by Category: Value 2018-2023
- Table 62 Sales of Laundry Detergents by Category: % Value Growth 2018-2023
- Table 63 NBO Company Shares of Laundry Care: % Value 2019-2023
- Table 64 LBN Brand Shares of Laundry Care: % Value 2020-2023
- Table 65 NBO Company Shares of Laundry Aids: % Value 2019-2023
- Table 66 LBN Brand Shares of Laundry Aids: % Value 2020-2023
- Table 67 NBO Company Shares of Laundry Detergents: % Value 2019-2023
- Table 68 LBN Brand Shares of Laundry Detergents: % Value 2020-2023
- Table 69 Forecast Sales of Laundry Care by Category: Value 2023-2028
- Table 70 Forecast Sales of Laundry Care by Category: % Value Growth 2023-2028
Research Assistance
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook