Herbal/Traditional Products in Kenya

Herbal/Traditional Products in Kenya

High inflation in Kenya has dampened consumer purchasing power, causing a shift towards more affordable local herbal/traditional products over more expensive imported alternatives. As the rate of inflation surged in 2022, consumers sought out cheaper herbal/traditional remedies that are more readily accessible in Kenya. Products such as ginger and garlic-based supplements, which are locally grown and inexpensive, have seen significant growth compared to more expensive international brands, which...

Euromonitor International's Herbal/Traditional Products in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.