Herbal/traditional products in India is projected to see robust retail current value growth in 2024, with sales and growth set to be driven primarily by herbal/traditional dietary supplements, as well as the overarching health and wellness trend. As consumers become more health-conscious, there is a noticeable shift towards consumers incorporating herbal and natural products into their daily routine, particularly for nutritional and wellness needs.
Euromonitor International's Herbal/Traditional Products in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Herbal/Traditional Products market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Herbal/Traditional Products in India
Euromonitor International
January 2025
List Of Contents And Tables
HERBAL/TRADITIONAL PRODUCTS IN INDIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Double-digit growth for herbal/traditional dietary supplements, driven by wellness trend
Ingredient transparency drives consumer trust in herbal/traditional products in 2024
Dabur continues to lead herbal/traditional products, closely followed by Emami
PROSPECTS AND OPPORTUNITIES
Traditional Ayurveda knowledge, and familiarity with natural ingredients to drive growth
Home remedies to challenge growth of herbal/traditional cough, cold and allergy remedies
Influx of fmcg and nutraceutical brands to boost growth in herbal/traditional products
CATEGORY DATA
Table 1 Sales of Herbal/Traditional Products by Category: Value 2019-2024
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2024-2029
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN INDIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2019-2024
Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification