The US Health and Wellness

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,275	68 Pages	Euromonitor International	August, 2024	EP19078953

Best Price Guarantee
Price	from $2,275
Length	68 Pages
Publisher	Euromonitor International
Published Date	August, 2024
SKU	EP19078953

Health and Wellness in the US

The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and wellbeing. The virus disproportionately affected those with underlying health conditions, such as obesity and diabetes, making people more conscious of the need to take care of their health and boost their overall immunity. As a result, people are increa...

Euromonitor International's Health and Wellness in USA report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Cooking Ingredients and Meals, HW Dairy Products and Alternatives, HW Hot Drinks, HW Snacks, HW Soft Drinks, HW Staple Foods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Health and Wellness in the US
Euromonitor International
August 2024
List Of Contents And Tables
HEALTH AND WELLNESS IN THE US
EXECUTIVE SUMMARY
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW HOT DRINKS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Striking a balance between energy and calm drives sales of no caffeine hot drinks
“Health halo” perception of plant-based hot drinks drives exceptional growth
Coffee accounts for most sales of natural products within health and wellness hot drinks
PROSPECTS AND OPPORTUNITIES
No fat set to grow over the forecast period, as consumers seek to control their weight and maintain health
Increasing fragmentation of health benefit claims expected to be seen
Health concerns will see no allergens maintain growth in health and wellness hot drinks
MARKET DATA: Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2023; Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2023; Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2023-2028; Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2023-2028
HW SOFT DRINKS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Concern about the overconsumption of sugar leads no sugar to see growing demand
As consumers look to improve their gut health, digestive health and probiotic/prebiotic soft drinks are key
Energy boosting is still one to watch, as consumers seek to cope with busy lives
PROSPECTS AND OPPORTUNITIES
Functional and health benefit claims set to drive growth across soft drinks categories
Natural set to remain a significant health and wellness claim in soft drinks, and will see continued growth
Good source of vitamins set to maintain growth, especially in concentrates
MARKET DATA: Table 10 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2023; Table 11 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2023; Table 12 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 13 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 14 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 15 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 16 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 17 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2023-2028; Table 18 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2023-2028
HW SNACKS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Plant-based is a rising claim as consumers value health, the environment and animal welfare
Gluten free accounts for the highest sales within health and wellness snacks, as the consumer base is not limited to those with gluten intolerance
Consumers look to boost their gut health to improve immunity
PROSPECTS AND OPPORTUNITIES
Growth in health and wellness snacks likely to be driven by the reduction of less healthy ingredients and the inclusion of healthy ingredients
Concern for health set to drive the highest actual growth for gluten free snacks, but vegetarian snacks also set to see dynamism
Good source of minerals set to rise as consumers aim to increase their metabolism
MARKET DATA: Table 19 Sales of Snacks by Health and Wellness Type: Value 2019-2023; Table 20 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2023; Table 21 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2023; Table 22 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2019-2023; Table 23 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2023; Table 24 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2023; Table 25 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2023; Table 26 Forecast Sales of Snacks by Health and Wellness Type: Value 2023-2028; Table 27 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2023-2028
HW DAIRY PRODUCTS AND ALTERNATIVES IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Organic dairy products and alternatives maintains solid growth as consumers value the health and environmental benefits of such products
Low fat leads health and wellness dairy products and alternatives due to health and weight concerns, but various factors hamper growth
Lactose free remains an important claim as concerns about wellbeing continue to expand in 2023
PROSPECTS AND OPPORTUNITIES
No/low/no added sugar claims expected to see growth over 2023-2028 as consumers understand the need for a healthier diet
Good source of minerals set to see a strong performance over the forecast period as consumers look to boost their metabolism
Vegan and plant-based will be claims to watch as consumers seek to have a positive impact on their health, the environment, and animal welfare
MARKET DATA: Table 28 Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2019-2023; Table 29 Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2019-2023; Table 30 Company Shares of Organic Dairy Products and Alternatives (Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023; Table 31 Company Shares of Good Source of Minerals Dairy Products and Alternatives (2nd Biggest HW Type in Global Dairy Products and Alternatives): % V; Table 32 Company Shares of Gluten Free Dairy Products and Alternatives (3rd Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-20; Table 33 Company Shares of Lactose Free Dairy Products and Alternatives (4th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2; Table 34 Company Shares of Low Fat Dairy Products and Alternatives (5th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023; Table 35 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2023-2028; Table 36 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2023-2028
HW COOKING INGREDIENTS AND MEALS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Consumers continue to migrate to functional claims such as high protein, rather than “low/no” claims
Gluten free leads health and wellness cooking ingredients and meals due to the wide consumer group
As consumers look for products that align with a specific diet, keto records a rise within health and wellness cooking ingredients and meals
PROSPECTS AND OPPORTUNITIES
Holistic approach to health will continue to drive growth
Interest in diet, the environment and animal welfare will contribute to growth for plant-based cooking ingredients and meals
Immune support set to benefit from consumer interest in preventing health problems
MARKET DATA: Table 37 Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2019-2023; Table 38 Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2019-2023; Table 39 Company Shares of Organic Cooking Ingredients and Meals (Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 40 Company Shares of Gluten Free Cooking Ingredients and Meals (2nd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 41 Company Shares of Vegetarian Cooking Ingredients and Meals (3rd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 42 Company Shares of Vegan Cooking Ingredients and Meals (4th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 43 Company Shares of Natural Cooking Ingredients and Meals (5th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 44 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2023-2028; Table 45 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2023-2028
HW STAPLE FOODS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Plant-based staple foods maintains solid growth as new products are launched
Gluten free leads health and wellness staple foods, as the consumer base extends beyond those with gluten intolerance
Keto staple foods continues to rise as more consumers move towards a lower carb diet
PROSPECTS AND OPPORTUNITIES
Dietary and free from claims set to drive growth in the forecast period
Gluten free still expected to offer opportunities for growth in the forecast period
Desire to boost metabolism and improve gut health set to lead to growth for probiotic claim over the forecast period
MARKET DATA: Table 46 Sales of Staple Foods by Health and Wellness Type: Value 2019-2023; Table 47 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2019-2023; Table 48 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 49 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 50 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 51 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 52 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 53 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2023-2028; Table 54 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2023-2028