Sales of headphones in Italy are benefiting from the growth of the sports and health industries. As consumers increase their participation in regular sports and physical exercise, they are making greater use of headphones on the go, particularly while doing physical activity outdoors. Moreover, thanks to the fact that mobility has been re-established since the COVID-19 crisis, many people use their headphones when they are commuting for work or for leisure reasons. Consumers generally prefer wir...
Euromonitor International's Headphones in Italy report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Headphones market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Headphones in Italy
Euromonitor International
July 2023
List Of Contents And Tables
HEADPHONES IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sports and health industries support sales of headphones
Headphones and impulse purchases
Streaming keeps sales up
PROSPECTS AND OPPORTUNITIES
Time for replacement approaching, while development of on-the-go streaming boosts demand
Co-living an opportunity for headphones, and need to adapt products for use with hearing devices
Growing demand for audiobooks to support sales
CATEGORY DATA
Table 1 Sales of Headphones by Category: Volume 2018-2023
Table 2 Sales of Headphones by Category: Value 2018-2023
Table 3 Sales of Headphones by Category: % Volume Growth 2018-2023
Table 4 Sales of Headphones by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Headphones: % Volume 2019-2023
Table 6 LBN Brand Shares of Headphones: % Volume 2020-2023
Table 7 Distribution of Headphones by Channel: % Volume 2018-2023
Table 8 Forecast Sales of Headphones by Category: Volume 2023-2028
Table 9 Forecast Sales of Headphones by Category: Value 2023-2028
Table 10 Forecast Sales of Headphones by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Headphones by Category: % Value Growth 2023-2028
CONSUMER ELECTRONICS IN ITALY
EXECUTIVE SUMMARY
Consumer electronics in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2018-2023
Table 13 Sales of Consumer Electronics by Category: Value 2018-2023
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2019-2023