Although wireless headbands and TWS earbuds performed well in 2023, sales in these subcategories have not been enough to offset macro category decline.
Euromonitor International's Headphones in Colombia report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Headphones market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Headphones in Colombia
Euromonitor International
July 2023
List Of Contents And Tables
HEADPHONES IN COLOMBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Headphones sees volume decline in 2023 despite the solid performance of TWS earbuds
TWS earbuds is the clear winner in the macro category
Sony and Apple lead headphones, but Xiaomi is rapidly gaining ground
PROSPECTS AND OPPORTUNITIES
Innovation will remain key for the development of the category in the coming years
Higher cost of TWS may deter consumption amongst price-conscious consumers
Growth of wireless headbands will be supported by gaming trends
CATEGORY DATA
Table 1 Sales of Headphones by Category: Volume 2018-2023
Table 2 Sales of Headphones by Category: Value 2018-2023
Table 3 Sales of Headphones by Category: % Volume Growth 2018-2023
Table 4 Sales of Headphones by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Headphones: % Volume 2019-2023
Table 6 LBN Brand Shares of Headphones: % Volume 2020-2023
Table 7 Distribution of Headphones by Channel: % Volume 2018-2023
Table 8 Forecast Sales of Headphones by Category: Volume 2023-2028
Table 9 Forecast Sales of Headphones by Category: Value 2023-2028
Table 10 Forecast Sales of Headphones by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Headphones by Category: % Value Growth 2023-2028
CONSUMER ELECTRONICS IN COLOMBIA
EXECUTIVE SUMMARY
Consumer electronics in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2018-2023
Table 13 Sales of Consumer Electronics by Category: Value 2018-2023
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2019-2023