Headphones in China

Headphones in China

Headphones is set to register dynamic double-digit retail volume growth in 2022, outperforming all other consumer electronics categories. Growth is expected to be underpinned by further penetration of lower-income consumer groups, increasing product availability, as well as continued flexible working and e-learning needs at home under China’s COVID-19 policies. The majority of absolute growth will continue to be driven by TWS earbuds, at the expense of wireless earphones, which is increasingly b...

Euromonitor International's Headphones in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: TWS Earbuds, Wireless Earphones, Wireless Headbands.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Headphones market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.