True wireless (TWS) earbuds is set to see the strongest retail volume growth within headphones in the US in 2024. However, continued bifurcation is anticipated in this category in 2024, with growth concentrated at the lower and higher ends of the price spectrum. On the one side, value-focused brands have seen rising demand for their sub-USD50 TWS models as cost-conscious consumers have sought affordable audio accessories. At the premium end, Apple’s AirPods line, and high-end offerings from Sony...
Euromonitor International's Headphones in USA report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Headphones market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Headphones in the US
Euromonitor International
July 2024
List Of Contents And Tables
HEADPHONES IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Lower and premium segments see growth, middle tier squeezed out in TWS earbuds
Wireless headbands sees a pick-up in sales, driven by the latest fashion trends
Growth in TWS earbuds and wireless headbands despite economic uncertainty
PROSPECTS AND OPPORTUNITIES
Healthy growth projected to continue for TWS earbuds and wireless headbands
Audio quality and experience of headphones to improve with innovation
At a time of substantial innovation, competition set to heat up in headphones
CATEGORY DATA
Table 1 Sales of Headphones by Category: Volume 2019-2024
Table 2 Sales of Headphones by Category: Value 2019-2024
Table 3 Sales of Headphones by Category: % Volume Growth 2019-2024
Table 4 Sales of Headphones by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Headphones: % Volume 2020-2024
Table 6 LBN Brand Shares of Headphones: % Volume 2021-2024
Table 7 Distribution of Headphones by Channel: % Volume 2019-2024
Table 8 Forecast Sales of Headphones by Category: Volume 2024-2029
Table 9 Forecast Sales of Headphones by Category: Value 2024-2029
Table 10 Forecast Sales of Headphones by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Headphones by Category: % Value Growth 2024-2029
CONSUMER ELECTRONICS IN THE US
EXECUTIVE SUMMARY
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2019-2024
Table 13 Sales of Consumer Electronics by Category: Value 2019-2024
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2020-2024