HW Hot Drinks in Japan

HW Hot Drinks in Japan


With the prolonged impact of the pandemic, health continues to be top-of-mind for many Japanese consumers. More people are turning towards beverages that offer fortification or functionality, as these are increasingly seen as options that can help to improve one’s diet. Consumers continue to pay close attention to the specific health benefits that they want, so they can improve any health-related issues about which they have concerns.

Euromonitor International's HW Hot Drinks in Japan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2018-2022, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: HW Coffee, HW Hot Drinks by Type, HW Other Hot Drinks, HW Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


HW Hot Drinks in Japan
Euromonitor International
January 2024
List Of Contents And Tables
HW HOT DRINKS IN JAPAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Fortification and functionality remain key areas of interest for health-conscious consumers
Organic accounts for the highest sales within health and wellness hot drinks, as consumers consider these less harmful than standard products
No allergens boosted by consumers being more careful with their diet
PROSPECTS AND OPPORTUNITIES
More products are expected to offer mental health benefits
Good source of vitamins shows promise within health and wellness hot drinks to 2027, as consumers look to boost their metabolism
Cardiovascular health expected to rise, with older consumers especially keen to maintain heart health
CATEGORY DATA
Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2022
Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2022
Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2022-2027
Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2022-2027
HEALTH AND WELLNESS IN JAPAN
EXECUTIVE SUMMARY
Overview
DISCLAIMER

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