The US HW Dairy Products and Alternatives

HW Dairy Products and Alternatives in the US


Within dairy products and alternatives, organic remained a dynamic health and wellness claim in the US in 2023, rising from an already notable base, with sales reaching USD3.8 billion. This is no surprise, as consumers are seeking simplification and assurance that the products they purchase are not ultra-processed foods, which can be achieved in their minds through organic certification. Consumers might buy fewer items, but are willing to spend more per item if it is deemed to be healthier, of a...

Euromonitor International's HW Dairy Products and Alternatives in USA report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Baby Food, HW Dairy, HW Dairy Products and Alternatives by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Dairy Products and Alternatives market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


HW Dairy Products and Alternatives in the US
Euromonitor International
August 2024
List Of Contents And Tables
HW DAIRY PRODUCTS AND ALTERNATIVES IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Organic dairy products and alternatives maintains solid growth as consumers value the health and environmental benefits of such products
Low fat leads health and wellness dairy products and alternatives due to health and weight concerns, but various factors hamper growth
Lactose free remains an important claim as concerns about wellbeing continue to expand in 2023
PROSPECTS AND OPPORTUNITIES
No/low/no added sugar claims expected to see growth over 2023-2028 as consumers understand the need for a healthier diet
Good source of minerals set to see a strong performance over the forecast period as consumers look to boost their metabolism
Vegan and plant-based will be claims to watch as consumers seek to have a positive impact on their health, the environment, and animal welfare
MARKET DATA
Table 1 Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of Organic Dairy Products and Alternatives (Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023
Table 4 Company Shares of Good Source of Minerals Dairy Products and Alternatives (2nd Biggest HW Type in Global Dairy Products and Alternatives): % V
Table 5 Company Shares of Gluten Free Dairy Products and Alternatives (3rd Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-20
Table 6 Company Shares of Lactose Free Dairy Products and Alternatives (4th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2
Table 7 Company Shares of Low Fat Dairy Products and Alternatives (5th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023
Table 8 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2023-2028
HEALTH AND WELLNESS IN THE US
EXECUTIVE SUMMARY
Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER

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