The demand for gum in Ukraine suffered heavily in the wake of the Russian invasion of the country in 2022. This was partly because consumers in Ukraine looked to save money, and they tended to make fewer impulse purchases, which included perceived non-essential products like chewing gum and bubble gum. Moreover, the evacuation of children, which followed the outbreak of war in Ukraine, reduced the consumer base for bubble gum. Ukrainian parents had already looked to steer their children away fro...
Euromonitor International's Gum in Ukraine report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Gum market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Gum in Ukraine
Euromonitor International
August 2023
List Of Contents And Tables
GUM IN UKRAINE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Bubble gum struggles to retain consumer base
The demand for chewing gum benefits from increasing mobility
Wrigley dominates despite some fragmentation of the competitive landscape
PROSPECTS AND OPPORTUNITIES
Long-term stagnation remains on the cards for bubble gum
The leading players are set to reinvest in the category
Economic considerations to continue to hinder gum
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2018-2023
Table 2 Sales of Gum by Category: Value 2018-2023
Table 3 Sales of Gum by Category: % Volume Growth 2018-2023
Table 4 Sales of Gum by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Gum: % Value 2019-2023
Table 6 LBN Brand Shares of Gum: % Value 2020-2023
Table 7 Distribution of Gum by Format: % Value 2018-2023
Table 8 Forecast Sales of Gum by Category: Volume 2023-2028
Table 9 Forecast Sales of Gum by Category: Value 2023-2028
Table 10 Forecast Sales of Gum by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Gum by Category: % Value Growth 2023-2028
SNACKS IN UKRAINE
EXECUTIVE SUMMARY
Snacks in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 12 Sales of Snacks by Category: Volume 2018-2023
Table 13 Sales of Snacks by Category: Value 2018-2023
Table 14 Sales of Snacks by Category: % Volume Growth 2018-2023
Table 15 Sales of Snacks by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Snacks: % Value 2019-2023
Table 17 LBN Brand Shares of Snacks: % Value 2020-2023
Table 18 Penetration of Private Label by Category: % Value 2018-2023
Table 19 Distribution of Snacks by Format: % Value 2018-2023
Table 20 Forecast Sales of Snacks by Category: Volume 2023-2028
Table 21 Forecast Sales of Snacks by Category: Value 2023-2028
Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Snacks by Category: % Value Growth 2023-2028