Gum in Taiwan

Gum in Taiwan


Gum sales have been recovering from the COVID-19 pandemic since the third quarter of 2022. During this period, consumers started venturing out of their homes and returning to their normal daily activities. In December 2022, the Taiwanese government lifted the outdoor mask-wearing requirement. This policy encouraged consumers to chew gum whilst walking outdoors and led to a slight rebound in gum sales. The positive trend is continuing in 2023, with the abolishment of indoor mask-wearing in Februa...

Euromonitor International's Gum in Taiwan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Gum in Taiwan
Euromonitor International
July 2023
List Of Contents And Tables
GUM IN TAIWAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Gum sales make strong rebound in 2023
Lotte Taiwan gains retail value share
Wrigley’s Airwaves continues to maintain pole position
PROSPECTS AND OPPORTUNITIES
Limited growth in the short-term
Growing bulk purchases with more indoor gum consumption occasions
E-commerce opens up sales potential for niche brands
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2018-2023
Table 2 Sales of Gum by Category: Value 2018-2023
Table 3 Sales of Gum by Category: % Volume Growth 2018-2023
Table 4 Sales of Gum by Category: % Value Growth 2018-2023
Table 5 Sales of Gum by Flavour: Rankings 2018-2023
Table 6 NBO Company Shares of Gum: % Value 2019-2023
Table 7 LBN Brand Shares of Gum: % Value 2020-2023
Table 8 Distribution of Gum by Format: % Value 2018-2023
Table 9 Forecast Sales of Gum by Category: Volume 2023-2028
Table 10 Forecast Sales of Gum by Category: Value 2023-2028
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Gum by Category: % Value Growth 2023-2028
SNACKS IN TAIWAN
EXECUTIVE SUMMARY
Snacks in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 13 Sales of Snacks by Category: Volume 2018-2023
Table 14 Sales of Snacks by Category: Value 2018-2023
Table 15 Sales of Snacks by Category: % Volume Growth 2018-2023
Table 16 Sales of Snacks by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Snacks: % Value 2019-2023
Table 18 LBN Brand Shares of Snacks: % Value 2020-2023
Table 19 Penetration of Private Label by Category: % Value 2018-2023
Table 20 Distribution of Snacks by Format: % Value 2018-2023
Table 21 Forecast Sales of Snacks by Category: Volume 2023-2028
Table 22 Forecast Sales of Snacks by Category: Value 2023-2028
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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