Gum in Lithuania

Gum in Lithuania


Retail volume sales of gum have been restored after the losses suffered during the COVID-19 pandemic, with sales coming back to more stagnant growth in 2023. By comparison, current value growth continued in double-digits thanks to retail price inflation. Gum tends to be championed for its breath-freshening qualities. However, there is a widespread perception in Lithuania that gum is anti-social, and this continues to challenge consumption of bubble gum and chewing gum, both of which have been ba...

Euromonitor International's Gum in Lithuania report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Gum in Lithuania
Euromonitor International
July 2023
List Of Contents And Tables
GUM IN LITHUANIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Gum faces stagnant growth as appeal wanes
Wrigley Baltics UAB consolidates lead in gum
Other brands offer niche developments
PROSPECTS AND OPPORTUNITIES
Limited growth prospects in gum category
Bubble gum is steadily losing appeal
Potential lies in repositioning gum as a more adult-oriented, sophisticated product
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2018-2023
Table 2 Sales of Gum by Category: Value 2018-2023
Table 3 Sales of Gum by Category: % Volume Growth 2018-2023
Table 4 Sales of Gum by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Gum: % Value 2019-2023
Table 6 LBN Brand Shares of Gum: % Value 2020-2023
Table 7 Distribution of Gum by Format: % Value 2018-2023
Table 8 Forecast Sales of Gum by Category: Volume 2023-2028
Table 9 Forecast Sales of Gum by Category: Value 2023-2028
Table 10 Forecast Sales of Gum by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Gum by Category: % Value Growth 2023-2028
SNACKS IN LITHUANIA
EXECUTIVE SUMMARY
Snacks in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 12 Sales of Snacks by Category: Volume 2018-2023
Table 13 Sales of Snacks by Category: Value 2018-2023
Table 14 Sales of Snacks by Category: % Volume Growth 2018-2023
Table 15 Sales of Snacks by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Snacks: % Value 2019-2023
Table 17 LBN Brand Shares of Snacks: % Value 2020-2023
Table 18 Penetration of Private Label by Category: % Value 2018-2023
Table 19 Distribution of Snacks by Format: % Value 2018-2023
Table 20 Forecast Sales of Snacks by Category: Volume 2023-2028
Table 21 Forecast Sales of Snacks by Category: Value 2023-2028
Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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