Gum in Italy

Gum in Italy


Gum is set to continue to see retail volume growth over 2023, albeit solely due to chewing gum and at a slower rate than in 2022. As a result, retail volume sales are set to remain below the 2019 re-pandemic level at the end of the review period. High inflation has exerted strong upward pressure on prices. This has pushed retail current value growth in chewing gum and bubble gum during 2023. However, as in retail volume terms, growth rates set to be slower than in 2022 and sales lower than the 2...

Euromonitor International's Gum in Italy report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Gum in Italy
Euromonitor International
June 2023
List Of Contents And Tables
GUM IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Bubble gum loses appeal
Category leader invests in the category
Players look to functional and enriched gum to add dynamism
PROSPECTS AND OPPORTUNITIES
Health concerns to continue to dampen the demand for gum
Functional and health-orientated offer to become increasingly sophisticated and holistic
Sustainability and lifestyles to continue to shape developments
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2018-2023
Table 2 Sales of Gum by Category: Value 2018-2023
Table 3 Sales of Gum by Category: % Volume Growth 2018-2023
Table 4 Sales of Gum by Category: % Value Growth 2018-2023
Table 5 Sales of Gum by Flavour: Rankings 2018-2023
Table 6 NBO Company Shares of Gum: % Value 2019-2023
Table 7 LBN Brand Shares of Gum: % Value 2020-2023
Table 8 Distribution of Gum by Format: % Value 2018-2023
Table 9 Forecast Sales of Gum by Category: Volume 2023-2028
Table 10 Forecast Sales of Gum by Category: Value 2023-2028
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Gum by Category: % Value Growth 2023-2028
SNACKS IN ITALY
EXECUTIVE SUMMARY
Snacks in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 13 Sales of Snacks by Category: Volume 2018-2023
Table 14 Sales of Snacks by Category: Value 2018-2023
Table 15 Sales of Snacks by Category: % Volume Growth 2018-2023
Table 16 Sales of Snacks by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Snacks: % Value 2019-2023
Table 18 LBN Brand Shares of Snacks: % Value 2020-2023
Table 19 Penetration of Private Label by Category: % Value 2018-2023
Table 20 Distribution of Snacks by Format: % Value 2018-2023
Table 21 Forecast Sales of Snacks by Category: Volume 2023-2028
Table 22 Forecast Sales of Snacks by Category: Value 2023-2028
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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