The Growth of Subscription Loyalty Programmes in the Americas

The Growth of Subscription Loyalty Programmes in the Americas

Hospitality companies have experimented with many new types of loyalty schemes since the pandemic began. In the Americas, subscriptions have become an especially popular option. Subscriptions is a fast-growing segment for hospitality loyalty, with several successful and unsuccessful examples emerging in recent years. This report defines subscription services and identifies best practices for how hospitality companies can incorporate them into a broader loyalty strategy.

Euromonitor International's The Growth of Subscription Loyalty Programmes in the Americas global briefing offers an insight into to the size and shape of the Travel market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market from innovation, pricing, channel distribution to economic/lifestyle influences. Forecasts illustrate how the market is set to change and outlines the criteria for success.

Product coverage: Booking, Car Rental (Destination), In-Destination Spending, Lodging (Destination), Tourism Flows, Travel Modes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Introduction
Loyalty’s post-pandemic opportunity
The pandemic’s impact on hospitality loyalty
Subscription services
Best practices
Key findings

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