The retail volume growth rate of portable players in Germany is set to increase in 2024. This is not only due to continued steady growth for wireless speakers, which makes up the vast majority of this category, but also because e-readers is expected to experience a boom in this year.
Euromonitor International's Portable Players in Germany report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Portable Players market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Portable Players in Germany
Euromonitor International
August 2024
List Of Contents And Tables
PORTABLE PLAYERS IN GERMANY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Portable players sees growth due to popularity of wireless speakers and innovation of coloured e-readers
Boom in e-readers due to innovation of coloured e-readers
Appliances and electronics specialists remains the main channel for portable players, due to need for informed purchases and in-person testing
PROSPECTS AND OPPORTUNITIES
Google expected to overtake Amazon in wireless speakers, after years of continuous growth
Another boom in e-readers expected with the launch of coloured edition of Amazon’s Kindle
Portable multimedia players expected to become obsolete
CATEGORY DATA
Table 1 Sales of Portable Players by Category: Volume 2019-2024
Table 2 Sales of Portable Players by Category: Value 2019-2024
Table 3 Sales of Portable Players by Category: % Volume Growth 2019-2024
Table 4 Sales of Portable Players by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Portable Players: % Volume 2020-2024