Post-pandemic, increasingly health-conscious consumers are searching for healthier staple foods in Germany, including breakfast options, thereby driving up demand for no, low or no added sugar variants, all of which recorded double-digit value growth in 2023. These alternative options contain reduced levels of added sugars, while still providing essential nutrients and fibre. They are often marketed as a way to support weight loss, improve gut health and reduce the risk of chronic diseases such...
Euromonitor International's HW Staple Foods in Germany report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: HW Baked Goods, HW Breakfast Cereals, HW Processed Fruit and Vegetables, HW Processed Meat, Seafood and Alternatives to Meat, HW Rice, Pasta and Noodles, HW Staple Foods by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the HW Staple Foods market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
HW Staple Foods in Germany
Euromonitor International
August 2024
List Of Contents And Tables
HW STAPLE FOODS IN GERMANY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Heightened health concerns drive demand for breakfast cereals with no or low sugar and fat content
Gluten free is leading health and wellness claim in staple foods
Pasta with various health claims continues to be explored by German consumers
PROSPECTS AND OPPORTUNITIES
High protein staple foods offers further development potential over forecast period
Vegan and plant-based staple foods offer further development potential in Germany
Growing awareness of gut health and supporting the immune system
MARKET DATA
Table 1 Sales of Staple Foods by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 4 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 5 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 6 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 7 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2019-2023
Table 8 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2023-2028