General Merchandise Stores in Portugal

General merchandise stores saw a flat performance in Portugal in 2024, affecting both department stores and variety stores. While department stores are being impacted by the poor performance seen in the fashion industry (with apparel seen as non-essential by price-sensitive consumers), variety stores face challenges driven by the growing competition from e-commerce platforms and international budget players such as AliExpress, Shein, and Temu. Added to which, variety stores include a high number...

Euromonitor International's General Merchandise Stores in Portugal report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Department Stores, Variety Stores.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the General Merchandise Stores market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.