The Future of Coffee

The Future of Coffee

The coffee industry will see many changes in the coming decades. Demand will continue to grow worldwide, especially for high-quality beans, even as the effects of climate change seriously threaten traditional supply routes. Physical place will lose its meaning as the Third Wave gives way to the Fourth and possibly even Fifth waves. Emerging markets like Brazil and China will become ever-more important and new categories will emerge that challenge our notions of what “coffee” even is.

Euromonitor International's The Future of Coffee global briefing offers an insight into to the size and shape of the Hot Drinks market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The analysis can focus on both retail and foodservice.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Introduction
The next wave(s) of coffee
Supply chains and meeting future demand
Key global growth opportunities
The big four and the consolidated industry
Functionality and caffeine in an anxious world
Categories of the future

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