After the negative events that characterised 2022, including the war following the Russian invasion of Ukraine and high rates of inflation, retail volume sales of fresh food started to grow again in Italy in 2023. Italian consumers continued to exhibit cautious behaviour in their food purchases during the year. Individuals with greater economic resources slightly modified their purchasing choices, while struggling families inevitably had to reassess their spending priorities, focusing their redu...
Euromonitor International's Fresh Food in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2019-2023, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Eggs, Fish and Seafood, Fruits, Meat, Nuts, Pulses, Starchy Roots, Sugar and Sweeteners, Vegetables.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Fresh Food market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Fresh Food in Italy
Euromonitor International
January 2024
List Of Contents And Tables
FRESH FOOD IN ITALY
EXECUTIVE SUMMARY
Fresh food in 2023: The big picture
2023 key trends
Retailing developments
What next for fresh food?
MARKET DATA
Table 1 Total Sales of Fresh Food by Category: Total Volume 2018-2023
Table 2 Total Sales of Fresh Food by Category: % Total Volume Growth 2018-2023
Table 3 Retail Sales of Fresh Food by Category: Volume 2018-2023
Table 4 Retail Sales of Fresh Food by Category: % Volume Growth 2018-2023
Table 5 Retail Sales of Fresh Food by Category: Value 2018-2023
Table 6 Retail Sales of Fresh Food by Category: % Value Growth 2018-2023
Table 7 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2018-2023
Table 8 Retail Distribution of Fresh Food by Format: % Volume 2018-2023
Table 9 Forecast Total Sales of Fresh Food by Category: Total Volume 2023-2028
Table 10 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2023-2028
Table 11 Forecast Retail Sales of Fresh Food by Category: Volume 2023-2028
Table 12 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2023-2028
Table 13 Forecast Retail Sales of Fresh Food by Category: Value 2023-2028
Table 14 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
MEAT IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Italian meat market undergoing challenging developments
Chicken resonates with prevailing demand trends
PROSPECTS AND OPPORTUNITIES
Other meat has opportunities to expand its presence in foodservice
Upmarket shift in demand in red meat
Summary 2 Major Processors of Meat 2023
CATEGORY DATA
Table 15 Total Sales of Meat by Category: Total Volume 2018-2023
Table 16 Total Sales of Meat by Category: % Total Volume Growth 2018-2023
Table 17 Retail Sales of Meat by Category: Volume 2018-2023
Table 18 Retail Sales of Meat by Category: % Volume Growth 2018-2023
Table 19 Retail Sales of Meat by Category: Value 2018-2023
Table 20 Retail Sales of Meat by Category: % Value Growth 2018-2023
Table 21 Retail Sales of Meat by Packaged vs Unpackaged: % Volume 2018-2023
Table 22 Forecast Sales of Meat by Category: Total Volume 2023-2028
Table 23 Forecast Sales of Meat by Category: % Total Volume Growth 2023-2028
Table 24 Forecast Retail Sales of Meat by Category: Volume 2023-2028
Table 25 Forecast Retail Sales of Meat by Category: % Volume Growth 2023-2028
Table 26 Forecast Retail Sales of Meat by Category: Value 2023-2028
Table 27 Forecast Retail Sales of Meat by Category: % Value Growth 2023-2028
FISH AND SEAFOOD IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Multiple factors drive rising demand for fresh fish
Need to diversify range of fish consumed
PROSPECTS AND OPPORTUNITIES
Invasive blue crab threatens shellfish
Health and sustainability concerns to continue to support demand
Summary 3 Major Processors of Fish and Seafood 2023
CATEGORY DATA
Table 28 Total Sales of Fish and Seafood by Category: Total Volume 2018-2023
Table 29 Total Sales of Fish and Seafood by Category: % Total Volume Growth 2018-2023
Table 30 Retail Sales of Fish and Seafood by Category: Volume 2018-2023
Table 31 Retail Sales of Fish and Seafood by Category: % Volume Growth 2018-2023
Table 32 Retail Sales of Fish and Seafood by Category: Value 2018-2023
Table 33 Retail Sales of Fish and Seafood by Category: % Value Growth 2018-2023
Table 34 Retail Sales of Fish and Seafood by Packaged vs Unpackaged: % Volume 2018-2023
Table 35 Forecast Total Sales of Fish and Seafood by Category: Total Volume 2023-2028
Table 36 Forecast Total Sales of Fish and Seafood by Category: % Total Volume Growth 2023-2028
Table 37 Forecast Retail Sales of Fish and Seafood by Category: Volume 2023-2028
Table 38 Forecast Retail Sales of Fish and Seafood by Category: % Volume Growth 2023-2028
Table 39 Forecast Retail Sales of Fish and Seafood by Category: Value 2023-2028
Table 40 Forecast Retail Sales of Fish and Seafood by Category: % Value Growth 2023-2028
PULSES IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Positive developments on both production and consumption sides
Economic pressures support demand for pulses
PROSPECTS AND OPPORTUNITIES
Health, versatility and sustainability to drive growing demand for dried pulses
Growth in consumption through foodservice
Summary 4 Major Processors of Pulses 2023
CATEGORY DATA
Table 41 Total Sales of Pulses by Category: Total Volume 2018-2023
Table 42 Total Sales of Pulses by Category: % Total Volume Growth 2018-2023
Table 43 Retail Sales of Pulses by Category: Volume 2018-2023
Table 44 Retail Sales of Pulses by Category: % Volume Growth 2018-2023
Table 45 Retail Sales of Pulses by Category: Value 2018-2023
Table 46 Retail Sales of Pulses by Category: % Value Growth 2018-2023
Table 47 Retail Sales of Pulses by Packaged vs Unpackaged: % Volume 2018-2023
Table 48 Forecast Total Sales of Pulses by Category: Total Volume 2023-2028
Table 49 Forecast Total Sales of Pulses by Category: % Total Volume Growth 2023-2028
Table 50 Forecast Retail Sales of Pulses by Category: Volume 2023-2028
Table 51 Forecast Retail Sales of Pulses by Category: % Volume Growth 2023-2028
Table 52 Forecast Retail Sales of Pulses by Category: Value 2023-2028
Table 53 Forecast Retail Sales of Pulses by Category: % Value Growth 2023-2028
VEGETABLES IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Upturn in performance in 2023
Challenges facing fresh tomatoes
PROSPECTS AND OPPORTUNITIES
Health and wellness to remain a key influence in the forecast period
Full recovery in foodservice consumption of vegetables
Summary 5 Major Processors of Vegetables 2023
CATEGORY DATA
Table 54 Total Sales of Vegetables by Category: Total Volume 2018-2023
Table 55 Total Sales of Vegetables by Category: % Total Volume Growth 2018-2023
Table 56 Retail Sales of Vegetables by Category: Volume 2018-2023
Table 57 Retail Sales of Vegetables by Category: % Volume Growth 2018-2023
Table 58 Retail Sales of Vegetables by Category: Value 2018-2023
Table 59 Retail Sales of Vegetables by Category: % Value Growth 2018-2023
Table 60 Retail Sales of Vegetables by Packaged vs Unpackaged: % Volume 2018-2023
Table 61 Forecast Total Sales of Vegetables by Category: Total Volume 2023-2028
Table 62 Forecast Total Sales of Vegetables by Category: % Total Volume Growth 2023-2028
Table 63 Forecast Retail Sales of Vegetables by Category: Volume 2023-2028
Table 64 Forecast Retail Sales of Vegetables by Category: % Volume Growth 2023-2028
Table 65 Forecast Retail Sales of Vegetables by Category: Value 2023-2028
Table 66 Forecast Retail Sales of Vegetables by Category: % Value Growth 2023-2028
STARCHY ROOTS IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Improved performance in 2023
Potato players look to diversify business risk
PROSPECTS AND OPPORTUNITIES
Growing interest in sweet potatoes
Consumers set to display growing interest in sustainability
Summary 6 Major Processors of Starchy Roots 2023
CATEGORY DATA
Table 67 Total Sales of Starchy Roots by Category: Total Volume 2018-2023
Table 68 Total Sales of Starchy Roots by Category: % Total Volume Growth 2018-2023
Table 69 Retail Sales of Starchy Roots by Category: Volume 2018-2023
Table 70 Retail Sales of Starchy Roots by Category: % Volume Growth 2018-2023
Table 71 Retail Sales of Starchy Roots by Category: Value 2018-2023
Table 72 Retail Sales of Starchy Roots by Category: % Value Growth 2018-2023
Table 73 Retail Sales of Starchy Roots by Packaged vs Unpackaged: % Volume 2018-2023
Table 74 Forecast Total Sales of Starchy Roots by Category: Total Volume 2023-2028
Table 75 Forecast Total Sales of Starchy Roots by Category: % Total Volume Growth 2023-2028
Table 76 Forecast Retail Sales of Starchy Roots by Category: Volume 2023-2028
Table 77 Forecast Retail Sales of Starchy Roots by Category: % Volume Growth 2023-2028
Table 78 Forecast Retail Sales of Starchy Roots by Category: Value 2023-2028
Table 79 Forecast Retail Sales of Starchy Roots by Category: % Value Growth 2023-2028
FRUITS IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Consumption up despite challenges posed by climate change
Italian consumers show strong taste for fresh fruit
PROSPECTS AND OPPORTUNITIES
Melinda invests in sustainable storage
Meeting the challenges posed by climate change
Summary 7 Major Processors of Fruits 2023
CATEGORY DATA
Table 80 Total Sales of Fruits by Category: Total Volume 2018-2023
Table 81 Total Sales of Fruits by Category: % Total Volume Growth 2018-2023
Table 82 Retail Sales of Fruits by Category: Volume 2018-2023
Table 83 Retail Sales of Fruits by Category: % Volume Growth 2018-2023
Table 84 Retail Sales of Fruits by Category: Value 2018-2023
Table 85 Retail Sales of Fruits by Category: % Value Growth 2018-2023
Table 86 Retail Sales of Fruits by Packaged vs Unpackaged: % Volume 2018-2023
Table 87 Forecast Total Sales of Fruits by Category: Total Volume 2023-2028
Table 88 Forecast Total Sales of Fruits by Category: % Total Volume Growth 2023-2028
Table 89 Forecast Retail Sales of Fruits by Category: Volume 2023-2028
Table 90 Forecast Retail Sales of Fruits by Category: % Volume Growth 2023-2028
Table 91 Forecast Retail Sales of Fruits by Category: Value 2023-2028
Table 92 Forecast Retail Sales of Fruits by Category: % Value Growth 2023-2028
NUTS IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Production chain challenges, but healthy image supports demand
Continued rise in consumption of pistachios
PROSPECTS AND OPPORTUNITIES
Further growth expected
Healthy image and variety to support continued growth in demand
Summary 8 Major Processors of Nuts 2023
CATEGORY DATA
Table 93 Total Sales of Nuts by Category: Total Volume 2018-2023
Table 94 Total Sales of Nuts by Category: % Total Volume Growth 2018-2023
Table 95 Retail Sales of Nuts by Category: Volume 2018-2023
Table 96 Retail Sales of Nuts by Category: % Volume Growth 2018-2023
Table 97 Retail Sales of Nuts by Category: Value 2018-2023
Table 98 Retail Sales of Nuts by Category: % Value Growth 2018-2023
Table 99 Retail Sales of Nuts by Packaged vs Unpackaged: % Volume 2018-2023
Table 100 Forecast Total Sales of Nuts by Category: Total Volume 2023-2028
Table 101 Forecast Total Sales of Nuts by Category: % Total Volume Growth 2023-2028
Table 102 Forecast Retail Sales of Nuts by Category: Volume 2023-2028
Table 103 Forecast Retail Sales of Nuts by Category: % Volume Growth 2023-2028
Table 104 Forecast Retail Sales of Nuts by Category: Value 2023-2028
Table 105 Forecast Retail Sales of Nuts by Category: % Value Growth 2023-2028
EGGS IN ITALY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Cost challenges persist into 2023
Convenience and nutritional value underpin enduring demand for eggs
PROSPECTS AND OPPORTUNITIES
Growing focus on sustainability and animal welfare
Innovation in packaging and non-traditional formats
Summary 9 Major Processors of Eggs 2023
CATEGORY DATA
Table 106 Total Sales of Eggs: Total Volume 2018-2023
Table 107 Total Sales of Eggs: % Total Volume Growth 2018-2023
Table 108 Retail Sales of Eggs: Volume 2018-2023
Table 109 Retail Sales of Eggs: % Volume Growth 2018-2023
Table 110 Retail Sales of Eggs: Value 2018-2023
Table 111 Retail Sales of Eggs: % Value Growth 2018-2023
Table 112 Retail Sales of Eggs by Packaged vs Unpackaged: % Volume 2018-2023
Table 113 Forecast Total Sales of Eggs: Total Volume 2023-2028
Table 114 Forecast Total Sales of Eggs: % Total Volume Growth 2023-2028
Table 115 Forecast Retail Sales of Eggs: Volume 2023-2028