Free From in China

Free From in China

Free from packaged food, which had been recording positive value growth throughout the earlier years of the review period, registered declining sales in 2020. Dairy products do not have such rigid demand as some of the other areas in free from, and consumers became more price-conscious due to the impact of COVID-19, switching to cheaper packaged products or even unpackaged products. However, free from dairy as well as free from packaged food as a whole were back to recording positive growth agai...

Euromonitor International's Free From in China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Free From Allergens, Free From Dairy, Free From Gluten, Free From Lactose, Free From Meat.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Free From market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Free From in China
Euromonitor International
April 2022
List Of Contents And Tables
FREE FROM IN CHINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Free from dairy back on a positive growth track in 2021 after COVID-19 results in declining sales in 2020
Players helping free from meat to continue developing with new products and marketing drives
Free from products for babies still growing but declining birth rate is constraining sales
PROSPECTS AND OPPORTUNITIES
Strong rebound in 2021 will be followed by declining sales for free from dairy milk
Taste and usage occasions will be key factors for plant-based meat substitutes
Lack of awareness of gluten intolerance
CATEGORY DATA
Table 1 Sales of Free From by Category: Value 2016-2021
Table 2 Sales of Free From by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Free From: % Value 2017-2021
Table 4 LBN Brand Shares of Free From: % Value 2018-2021
Table 5 Distribution of Free From by Format: % Value 2016-2021
Table 6 Forecast Sales of Free From by Category: Value 2021-2026
Table 7 Forecast Sales of Free From by Category: % Value Growth 2021-2026
HEALTH AND WELLNESS IN CHINA
EXECUTIVE SUMMARY
Health and wellness in 2021: Health continues to be a main focus of Chinese consumers
Fortified/functional categories see development
Packaged food players lead overall health and wellness
Retailing developments
What next for health and wellness?
MARKET DATA
Table 8 Sales of Health and Wellness by Type: Value 2016-2021
Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021
Table 10 Sales of Health and Wellness by Category: Value 2016-2021
Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021
Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021
Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021
Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

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