Fragrances in Malaysia
Sales of fragrances plummeted in 2020 as Malaysia went into lockdown and the country introduced a wide range of restrictions. The situation improved in 2021 as restrictions were eased with sales of fragrances thus seeing a partial recovery in value and volume terms. The recovery was completed in 2022 with this year seeing the complete termination of lockdown restrictions, while international tourists were also able to return without any restrictions being imposed.
Euromonitor International's Fragrances in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report??
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Fragrances in Malaysia
- Euromonitor International
- May 2023
- List Of Contents And Tables
- FRAGRANCES IN MALAYSIA
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Significant rebound and recovery in demand for fragrances with the lifting of Malaysia’s remaining COVID-19 restrictions
- Renewed demand encourages the launch of new lines of premium fragrances in 2022
- Strong competition seen in mass fragrances as more niche and fashion brands enter the market
- PROSPECTS AND OPPORTUNITIES
- Slow e-Commerce penetration expected to speed up by more manufacturers invest in online retailing
- Duty-free perfumeries anticipate a strong pick up, sequencing to the resumption in international travel
- Sustainability a pressing concern for manufacturers packaged food fragrances
- CATEGORY DATA
- Table 1 Sales of Fragrances by Category: Value 2017-2022
- Table 2 Sales of Fragrances by Category: % Value Growth 2017-2022
- Table 3 NBO Company Shares of Fragrances: % Value 2018-2022
- Table 4 LBN Brand Shares of Fragrances: % Value 2019-2022
- Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2019-2022
- Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2019-2022
- Table 7 Forecast Sales of Fragrances by Category: Value 2022-2027
- Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2022-2027
- BEAUTY AND PERSONAL CARE IN MALAYSIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 9 Sales of Beauty and Personal Care by Category: Value 2017-2022
- Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
- Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
- Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
- Table 15 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
- Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
- Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
- Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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